location data

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Published By: VeloCloud Networks     Published Date: Feb 19, 2019
As organizations prioritize digital transformation initiatives, many are finding that legacy networks are holding them back. To support new business models, cloud adoption, and an explosion in connected devices, modern networks must support interoperability across data centers, multiple clouds, branch locations, and edge devices. Applications now run at every point on this spectrum, and they are critical to businesses’ ability to win in hypercompetitive marketplaces. Yet, even as business success has become more dependent on this new architecture, and the amount of data flowing across connections has increased, many organizations still lack a unified approach to management, automation, and security.
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VeloCloud Networks
Published By: Citrix Systems     Published Date: Feb 14, 2019
"Now that 72.3% of cloud users have a mix of on-prem/off-prem clouds, the networking game has changed. Traditional app delivery solutions can’t ensure reliable, secure access in a SaaS, multi-device, hybrid, and multi-cloud world.  Get this solution brief to learn why a holistic strategy innately reduces complexities that otherwise would prohitib visibility and control in distributed architectures. The brief also explains: - The Citrix Networking approach to delivering reliability and a high-quality experience - How to ensure reliable access to apps at branch and remote locations while keeping costs low - How to provide full visibility and analytics for your network, applications, users, and data"
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Citrix Systems
Published By: HERE Technologies     Published Date: Feb 13, 2019
Discover the four big trends in fleet management being powered by location services. Trends to help you differentiate your solutions and enable transportation companies to overcome their logistical challenges and increase asset utilization. Discover what’s making the biggest impact, together with how, by integrating some of these trends into your solutions, you can position yourself as the service provider of choice in fleet and transportation management solutions. And find out how HERE is delivering features, from comprehensive mapping capabilities and real-time location data, to truck-specific attributes, to help you do just that. Download the eBook now
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location data, transport & logistics, location services
    
HERE Technologies
Published By: HERE Technologies     Published Date: Feb 12, 2019
Many on-demand companies are starting to rely on fast, accurate and robust mapping and location technologies in order to stay competitive and to provide superior end-user experience. Leveraging location data can assist you in accurately locating each delivery address, matching demand with available supply and exceeding your customer’s expectations. Discover a variety of ways in which on-demand transportation can be optimized by maps and location services such as those created by HERE. As one of the world’s leading location platforms in 2018, HERE shares insights and solutions to improve transportation efficiency and safety.
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location data, transport & logistics, location services
    
HERE Technologies
Published By: HERE Technologies     Published Date: Feb 12, 2019
This is an at-a-glance guide to the ways location data can help you increase the efficiency of your fleet, optimizing delivery routes and ETAs. Presented to you by HERE, one of the world’s leading location platforms in 2018.
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location data, transport & logistics, location services
    
HERE Technologies
Published By: HERE Technologies     Published Date: Feb 12, 2019
This is an at-a-glance guide to the key innovation trends in fleet management that leverage location data to improve last-mile efficiency and road safety. Presented to you by HERE, one of the world’s leading location platforms in 2019.
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location data, transport & logistics, location services
    
HERE Technologies
Published By: HERE Technologies     Published Date: Feb 12, 2019
Get higher quality, more accurate location data – and a safer, more profitable fleet – by choosing the right location services provider. The true value of a location platform comes from bringing together multiple data sources and presenting them in a meaningful way. Using a platform approach, you can help customers differentiate their service, increase margins and increase safety. So, in this guide, we cover the four key considerations for choosing a mapping and location service platform to ensure a high quality, accurate mapping service for you and your customers. Download the eBook
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location data, transport & logistics, location services
    
HERE Technologies
Published By: HERE Technologies     Published Date: Feb 12, 2019
By making use of the right technology, transportation and logistics (T&L) companies can reinvent their industry with superior customer service, increased revenues, and reduced costs. This whitepaper looks at the obstacles facing the T&L industry and examines how fleet planning and trip analysis software businesses can help by enabling faster and smarter data-driven decision-making. As the world’s leading location platform in 2018 (Source: Ovum and Counterpoint Research annual indexes) HERE can help T&L companies improve fleet management.
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location data, transport & logistics, location services
    
HERE Technologies
Published By: Domino Data Lab     Published Date: Feb 08, 2019
As data science becomes a critical capability for companies, IT leaders are finding themselves responsible for enabling data science teams with infrastructure and tooling. But data science is much more like an experimental research organization than the engineering and business teams that IT organizations support today. Compounding the challenge, data science teams are growing fast, often by 100% a year. This guide will quickly help you understand what data science teams do to build their predictive models and how to best support them. Learn how to modernize IT’s approach to ensure your company’s data science teams perform their best, and maximize impact to the business. Some highlights include: Why data science should not be treated like engineering. How to go beyond simple infrastructure allocation and give data science teams capabilities to manage their workflows and model lifecycle. Why agility and special hardware to support burst computing are so important to data science break
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Domino Data Lab
Published By: Location3     Published Date: Feb 07, 2019
Your Local Business Listings are part of the foundation of your online presence. Ensuring that all of your brick-and-mortar business locations are accurately represented on directories like Google My Business, Facebook Places, Bing Places, Apple Maps and more requires a hands-on, managed approach to local data optimization.
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marketing, local marketing, franchise, franchisor, digital marketing, multi-location businesses, local business listings, listing management, store visits
    
Location3
Published By: HERE Technologies     Published Date: Jan 24, 2019
This is an at-a-glance guide to the key innovation trends in fleet management that leverage location data to improve last-mile efficiency and road safety. Presented to you by HERE, one of the world’s leading location platforms in 2019.
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location data, transport & logistics, location services
    
HERE Technologies
Published By: Cyxtera     Published Date: Jan 23, 2019
Download the new white paper from Cyxtera that provides a data center evaluation checklist to ensure you cover all selection criteria as you tour various facilities.
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cyxtera, data centers, colocation, data center management, it infrastructure
    
Cyxtera
Published By: Progress     Published Date: Jan 22, 2019
The customer experience is incredibly important to business success and is often tied to customer engagement, retention rates, revenue, purchase frequency and overall loyalty. Today, the customer journey is incredibly complex, with everything from geographic location to data quality influencing the customer experience. As a result, brands may not be making the most of their customer experiences.
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Progress
Published By: Fujitsu America, Inc.     Published Date: Jan 22, 2019
Crime overall is decreasing, but chaotic events such as extreme weather, domestic terrorist attacks, gun violence, and opioid-related emergencies are increasing, requiring highly coordinated response protocols. From raucous inner cities to sleepy suburbs, the scope and nature of these threats demand a new way of thinking and acting — a new, frictionless collaboration among agencies, departments, and vendor partners.1 Ideally, public safety professionals are already fitted with the latest smartphones, laptops, and tablets to receive targeted information about situations, individuals, and locations before they respond. However, when police, fire, EMT, first responders, and even utility companies can communicate and share data via secure channels, the severity and length of incidents may be lessened, and lives can be saved. This is the next phase of digital age public safety. As more public safety leaders get introduced to sophisticated surveillance and big data technologies, they realize
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Fujitsu America, Inc.
Published By: HERE Technologies     Published Date: Jan 16, 2019
With content plentiful and audience attention hard to attract—let alone retain—advertising has to go beyond simple personalization. Discover how HERE is bridging the gap, adding context to our view of the consumer using location-based insights that span the digital and physical worlds. So, you can learn not only who the audience is, but precisely where they are—and why. Learn more in the HERE eBook.
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location data, ad tech, location targeting
    
HERE Technologies
Published By: HERE Technologies     Published Date: Jan 16, 2019
Audience segmentation is key for successful ad campaigns. Without it, a brand is flying blind – wasting spend and resources. However, the good news is that increasingly sophisticated technology makes it possible for brands to gain a deeper understanding of their target audiences – and how to reach them. This is especially true of location intelligence-driven advertising which can give more timely and complete insights into audiences than ever before. As one of the world’s leading location platforms in 2018, HERE Technologies shares insights and solutions to buying location data for better audience segmentation. Find out about the challenges and questions to ask when buying location data and download the Buyers Guide for Marketers.
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location data, ad tech, location targeting
    
HERE Technologies
Published By: HERE Technologies     Published Date: Jan 08, 2019
The market for connected and embedded car navigation needs a kick-start. Lengthy design cycles and a fragmented supply chain have contributed to a sector that lags far behind consumer expectation and now sees Apple and Google as direct competitors for the in-vehicle experience space. OEMs need partners who can help them radically overhaul their navigation services, feature development, deployment, and monetization programs. This whitepaper outlines how HERE Technologies has created a new solution to kick-start the connected navigation market. This whitepaper will help you understand how the HERE Navigation on Demand service: • Delivers a new development approach and architecture to OEMs • Enables OEMs to offer consumers new and compelling services • Helps OEMs avoid costly developments and protracted roll-out periods
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auto, mapping, location data
    
HERE Technologies
Published By: HERE Technologies     Published Date: Jan 08, 2019
Every day we use location apps on smartphone devices to get us where we need to go, and to find services and products we’re looking for. However, smartphone location apps aren’t just helping individuals navigate their way around. Forward-thinking businesses are using these apps to help them get their messages straight to the right audience, at the right time, too. It’s why the connected car and in-map location marketing is a growing area of opportunity—helping companies to meet KPIs whilst transforming the landscape of marketing at the same time. This on-demand webinar with experts from HERE and eMarketer discusses how to improve location-based audience segmentation and build a more accurate consumer profiles, as well as how real-time location targeting enables hyper-targeted marketing campaigns.
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location data, ad tech, location targeting
    
HERE Technologies
Published By: Forcepoint     Published Date: Jan 07, 2019
Transforming Cloud Connectivity & Security in Distributed Networks Today’s digital transformation initiatives frequently begin with moving applications and data to the cloud. But traditional networking and security infrastructure, such as backhauling data from remote locations to central offices over MPLS lines, can’t keep up. Fortunately, new approaches that also move connectivity and security to the cloud are rapidly overcoming these hurdles. Technologies such as direct-to-cloud SD-WAN and site-to-site VPNs dramatically cut the cost of connectivity. However, they put pressure on other parts of the organization to adopt new ways of defending each site against internet intruders, protecting the use of web content, and securing data stored in cloud apps. In this webcast, we’ll discuss a new, integrated approach to connectivity and security. View the webinar today!
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cloud connectivity, cloud security, distributed network, distributed offices, digital transformation, data security, cloud security, sd-wan, secure web gateway, firewall, branch security
    
Forcepoint
Published By: Forcepoint     Published Date: Jan 03, 2019
Transforming Cloud Connectivity & Security in Distributed Networks Today’s digital transformation initiatives frequently begin with moving applications and data to the cloud. But traditional networking and security infrastructure, such as backhauling data from remote locations to central offices over MPLS lines, can’t keep up. Fortunately, new approaches that also move connectivity and security to the cloud are rapidly overcoming these hurdles. Technologies such as direct-to-cloud SD-WAN and site-to-site VPNs dramatically cut the cost of connectivity. However, they put pressure on other parts of the organization to adopt new ways of defending each site against internet intruders, protecting the use of web content, and securing data stored in cloud apps. In this webcast, we’ll discuss a new, integrated approach to connectivity and security. View the webinar today!
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cloud connectivity, cloud security, distributed network, distributed offices, digital transformation, data security, cloud security, sd-wan, secure web gateway, firewall, branch security
    
Forcepoint
Published By: HERE Technologies     Published Date: Dec 18, 2018
Are automakers re-inventing the wheel with every new navigation program without creating user value? Users movement towards free mobile apps that mirror to in-dash screens may be the symptom of a negative cost-benefit perception. But the automotive industry has an opportunity to change these market dynamics. By delivering compelling experiences that leverage their core advantages, OEMs can create touchpoints for recurring revenue streams from the IVI. This white paper from ABI Research discusses the state of the connected navigation market, the challenges OEMs face, the industry paradigms blocking OEMs from creating customer value, and the advantages OEMs could leverage.
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location data, navigation, automotive
    
HERE Technologies
Published By: Cisco     Published Date: Dec 11, 2018
The most significant IT transformation of this century is the rapid adoption of cloud-based applications. Most organizations are now dependent on a number of SaaS and IaaS platforms to deliver customer satisfaction and empower employee productivity. IT teams are responsible for delivering a high quality user experience for cloud applications while they struggle to manage a secure environment with advanced persistent threats. The WAN is the fabric to connect and control access between remote users and cloud-based applications. The WAN fabric needs to identify application type, location, apply prioritization and route traffic across the appropriate (multiple) WAN links to deliver on user experience. Different types of users/devices connecting to the cloud (via the Internet) means security policies must be enforced at branch, data center and in the cloud.
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Cisco
Published By: HERE Technologies     Published Date: Dec 10, 2018
How does over-the-air technology (OTA) enable innovative solutions for carmakers? How do OTA software and firmware updates work? This whitepaper looks at the benefits of OTA updates to drivers and manufacturers. It also examines how design challenges are overcome, how updates are secured and how OTA technology could be deployed across a fleet of vehicles. As the world’s leading location platform in 2018 (Source: Ovum and Counterpoint Research annual indexes) HERE is supporting auto manufacturers to develop the navigation services for the future and guide drivers safely and efficiently to their destinations.
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ota, ota technology, location data
    
HERE Technologies
Published By: HERE Technologies     Published Date: Dec 06, 2018
Advertisers are beginning to invest in location insights which give them data on how and why transactions are made in specific places. U.S. marketers are poised to double their spend on location-targeted mobile ads between 2017 and 2021 to $32 billion, according to research firm BIA/Kelsey. Understanding location is key to gaining insights and making change. HERE offers data sets and services that advertisers can use to contextualize consumer movements and habits in the world around them. This gives them well-timed and relevant advertising.
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location data, ad tech, location targeting
    
HERE Technologies
Published By: HERE Technologies     Published Date: Dec 06, 2018
Advertisers have made great strides in understanding consumers’ digital journeys. But in order to truly map the steps of the consumer – including bridging the journeys between digital and physical worlds – you need advanced location-enabled intelligence. Find out how precise real-world geometry gives you the context you require to create personalized consumer experiences with the HERE and Location-Based Marketing Association (LBMA) white paper. HERE Technologies gives you the location context you need to make sense of your dynamic user data. Mapping consumer movements to real-world elements such as points of interest, retailers and their building shapes allows you to observe consumer journeys to within meters, and deliver more timely, accurate campaign messages.
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location data, ad tech, location targeting
    
HERE Technologies
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