insight

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Published By: SRC,LLC     Published Date: Jun 01, 2009
To mine raw data and extract crucial insights, business decision‐makers need fast and comprehensive access to all the information stored across their enterprise, regardless of its format or location. Furthermore, that data must be organized, analyzed and visualized in ways that permit easy interpretation of market opportunities growth, shifts and trends and the business‐process changes required to address them. Gaining a true perspective on an organization’s customer base, market area or potential expansion can be a challenging task, because companies use so many relational databases, data warehouse technologies, mapping systems and ad hoc data repositories to gather and house information for a wide variety of specialized purposes.
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src, enterprise, enterprise applications, convergence, compared, counted, combined, reorganized, analyzed, visualized, mapped, database, gis, geographic business intelligence, data independence, etl, csv, delimited text file, mdb (both for microsoft access, esri personal geodatabase
    
SRC,LLC
Published By: SRC,LLC     Published Date: Jun 01, 2009
Companies spend millions of dollars every year on building data warehouses, buying business intelligence (BI) software tools and managing their analytic processes in the hope of gaining consumer insight and winning market share. Yet, many companies fail to realize the full benefits of their technology investments because they are hamstrung by the layers of expertise and the complexity of technology tools needed to integrate various data warehouses and associated tools within their existing analytic environments. Since analysis is only as good as the accessibility, timeliness and accuracy of the information being analyzed, the interoperability of any data warehouse with any analytic environment is essential to achieving insightful, actionable analysis and making better decisions.
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src, enterprise, streamline, analytics, economy, analytic imperative, business intelligence, seamless, data warehouse, interoperability, analytic environment, data assets, report generation, output options, total cost of ownership, tco, roi, return on investment, olap, enterprise applications
    
SRC,LLC
Published By: SRC,LLC     Published Date: Jun 01, 2009
Today, organizations are collecting data at every level of their business and in volumes that in the past were unimaginable. Data sets are stored in different database systems or in files with distinctive formats, all reflecting business process, application, program software, or information type dependencies. Adding to this complexity is the distribution of these data sets across the enterprise in silos requiring a varied set of tools and/or specialized business rules for data transformation, classification, matching, and integration. Because of the massive amounts of data stored in a variety of representation formats, decision makers strain to derive insights and create business solutions that adequately span and integrate information from these disparate technology islands. Learn more today!
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src, data transformation, classification, business value, geographic business intelligence, geo-bi, etl, extract, transform, load, spatial analysis, operational data stores, ods, spatial data, etl, cdi, point of sale, retail floor space management, rfsm, alteryx
    
SRC,LLC
Published By: Ability Commerce     Published Date: May 18, 2009
It always surprises me that as eCommerce marketers we give lip service to the importance of testing, buy many of us don't take the time to fine-tune our email programs. If you are able to identify a few elements through testing that resonate with your customers and then employ those insights in your ongoing program, the improvements may be sustainable over time.
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ability commerce, seo, email frequency, email test, lead generation, roi, pci, ecommerce, e-commerce, order management, load time
    
Ability Commerce
Published By: Tippit, CRM     Published Date: May 15, 2009
Today's Customer Relationship Management (CRM) solutions aim to recapture the personalized customer service provided by local mom-and-pop shops of yore – except with high-tech-analytics capabilities, collaborative platforms and automated processes. By gathering information from multiple data sources and storing it in a centralized location, a hosted CRM solution provides a holistic view of a customer in real time. Armed with this insight, a company’s management, sales and service people can better generate leads, target top customers, manage marketing campaigns, drive sales and boost customer satisfaction.
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tippit, marketing, analytics, sales force automation, crm, onyx software, rightnow technologies, enterprise applications
    
Tippit, CRM
Published By: SAGE     Published Date: May 11, 2009
It's a scary climate for small and mid-size businesses. Besides economic, many growing businesses also experience problems and frustrations when it comes to data management and business software integration. Sage has introduced an eBook, On the Hotseat: How Your Peers Are Tackling the Questions That Matter Now, that provides insight on how other businesses are handling these problems.
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sage, smb, small medium size business, software solutions, fortune magazine, roi, crm, customer relationship management, data management, erp software, enterprise applications, competitive advantage, unified solutions, software integration, dedicated it staff
    
SAGE
Published By: Taleo     Published Date: May 08, 2009
This paper provides insights into recruiting practices that enable acquiring and retaining a high quality workforce. Uncover new sourcing, assessment, process, and green opportunities to cut recruiting costs by quantifying the reduction of direct costs savings and benefits from technology.
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talent management, human capital management, hcm, integrated, integration, visibility, integrate, alignment, employee performance, quality of hire
    
Taleo
Published By: Genesys     Published Date: May 07, 2009
This white paper provides insights on the key attributes of SIP for customer service; how businesses can prosper with adoption of SIP; and flexible deployment strategies for migrating from TDM to VoIP. In addition, this paper will look at the available software, including relatively new arrivals such as unified communications, which can enhance a distributed customer sales and service strategy. Learn more today!
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genesys, virtualization, ip migration, voip, sip, session initial protocol, voice over ip, customer service, ip network, data center, unified communications, internet engineering task force’s, ietf’s, enterprise applications
    
Genesys
Published By: SAP     Published Date: May 04, 2009
Learn how core corporate processes can help your company meet financial objectives and mitigate risk in troubled economic times. Discover how streamlining common processes can reduce costs, and how you can increase the effectiveness and efficiency of the processes that differentiate you from the competition.
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sap, lean enterprise, erp, enterprise resource planning, financial objectives, integrated platforms
    
SAP
Published By: Engine Ready     Published Date: Apr 30, 2009
Are you thinking about outsourcing your PPC Management and not sure how to really evaluate the best agency to meet your needs?  With thousands of agencies to choose from, how do you make sure you hire the right company? Read this insightful whitepaper that discusses the 57 questions you should be focusing on in your pursuit for the right PPC Management agency.
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engine ready, checklist, search agency, search, seo, roi, return on investment, agency, agencies, marketing, search marketing, metrics, return on ad spend, roas, b2b, b2c, lead generation, landing pages, a/b, turnkey
    
Engine Ready
Published By: Pardot     Published Date: Apr 29, 2009
How much time is your sales team wasting on unqualified leads? With automated scoring and grading your best prospects rise to the top, making it easy for sales representatives to prioritize prospects and take action with targeted follow-up.   
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pardot, b2b lead generation, roi, lead gen, leads, unqualified leads, sales, sales team, sales growth, customer profile, scoring, grading, benchmark, nurturing, scoring, buying signals, tire kickers, decision makers, implicit buying signals, autoresponder
    
Pardot
Published By: VeriSign Incorp.     Published Date: Apr 15, 2009
Stay on top of the current trends in today's phishing schemes, the potential impact on companies, and insight into how you can apply technology to protect your business and customers.
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extended validation, green bar, online security, optimize, sgc, server gated cryptography, phishing, malware, ssl, verisign, consumer protection, internet security, spear-phishing, man-in-the-middle ssl stripping, encryption, https, certificate authority
    
VeriSign Incorp.
Published By: SubscriberMail     Published Date: Apr 14, 2009
If your opt-out process asks list members to provide a reason for the unsubscribe, are you listening to what they are saying? It can be silly, or downright filthy, but it can also provide valuable insight into the good and bad of your email marketing practices.
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subscribermail, unsubscribe, email marketing, e-mail marketing, website, marketing, e-mail content, rich media, landing pages, inbox preview, crm, customer relationship management, can-spam, spam
    
SubscriberMail
Published By: iPass     Published Date: Apr 08, 2009
Learn what Forrester has uncovered in their latest report on Enteprise Mobility trends. During the past two years, Forrester has seen the number of enterprise mobility inquiries increase nearly 55%, jumping to 550-plus inquiries in 2008. In the past year, we have seen a spike in the number of inquiries focused on mobile network architecture, new types of mobile devices, and deploying vertically focused mobile applications that address the needs of workers in certain industries (e.g., retail, transportation, and healthcare).
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forrester, wireless, infrastructure, fmc, fixed mobile convergence, network architecture, healthcare, retail, transportation, wimax, roi, return on investment, wlan, wimax
    
iPass
Published By: Hawthorne Direct     Published Date: Apr 03, 2009
Learn how hundreds of consumer product marketers are maintaining market share and profitability, even with significantly reduced advertising budgets.  DRTV pioneer Timothy R. Hawthorne offers his latest insights, with 10 Good Reasons to Test Direct Response TV Now.  Download this exclusive guide today!
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hawthorne, direct tv, drtv, direct response tv, recession, advertising budget, ad spending, market share, tactical campaign adjustments, fragmented media, brandmercials, branding, media rates, direct marketing association, dma, hawthorne direct, profitability, tv advertising
    
Hawthorne Direct
Published By: WebEx     Published Date: Apr 02, 2009
IDG Research Services recently queried 144 CIO Magazine subscribers to gain insight into how and why collaboration technology is creating competitive advantage. This summary report explores different market trends with commentary from key respondents as well as WebEx's Knight, an industry expert. Learn more today!
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webex, collaborative efforts, on-demand, collaboration technology, competitive advantage, webex knight, firewall, external audiences, collaboration applications, online training, online meetings, portals, instant messaging, online webinars/events, human resources technology, enabling knowledge workers, erp, crm, external audiences, vendor solutions
    
WebEx
Published By: SPSS, Inc.     Published Date: Mar 31, 2009
This paper describes why and how Enterprise Feedback Management (EFM) is a critical component in solving the problem of enhancing customer-driven innovation and improving the predictive capabilities of the IT organization.
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predictive enterprise, spss, enterprise feedback management, efm, customer-driven innovation, crm, customer relationship management, customer experience, consumer behavior, actionable insight, centralized system, feedback programs, push orientation, lifecycle-based approach, customer retention, churn rate, compliance, internal r&d, behavioral data, descriptive data
    
SPSS, Inc.
Published By: Powered Inc.     Published Date: Mar 26, 2009
Read this report to learn how to harness the power of managed online communities to increase ROI and build relationships with your customers. Unlike other marketing programs, online communities allow businesses to engage with customers through a combination of expert content and online community interactions. Throughout the Customer Lifecycle - from Awareness to Advocacy – clients achieve measureable results with real-time data and insights.
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powered, social marketing, roi, benchmarking, customer satisfaction, brand affinity, brand loyalty, customer lifecycle, purchase intent, persuasive communications, advocacy, word of mouth, managed online communities
    
Powered Inc.
Published By: IBM     Published Date: Feb 18, 2009
This white paper provides insight into the requirements for protecting privacy in SAP non-production environments and describes some of the comprehensive data masking techniques available with the IBM® Optim™ Data Privacy Solution for SAP® Applications.
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ibm integrated data management, data privacy, sap application, ibm optim data privacy solution, data masking, business context data elements, data integrity, data management
    
IBM
Published By: IBM     Published Date: Feb 02, 2009
The implementation of an information strategy is critical to your organization's business success and key to sustaining your competitive advantage. IBM’s Information Agenda has been specifically designed to help. Philip Howard of Bloor Research has helpful insights on getting started.
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ibm, information strategy, competitive advantage, ibm information agenda, master data management, mdm, etl, extract, transform and load, lifecycle management, data completeness, information agenda, information accelerators, knowledge management, data management
    
IBM
Published By: IBM     Published Date: Feb 02, 2009
Learn how IBM’s change data capture technology can be used in conjunction with IBM’s performance management solutions from Cognos to provide access to the trusted information that systems and employees need to make informed decisions at the speed of business.
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ibm, information management software, performance management, business intelligence, ibm cognos, bi-ready data, departmental reporting with ibm cognos, in-memory data store, operational data stores, enterprise data warehouse, ibm® infosphere change data capture, cdc, kpi, cognos now!, operational data store, ods, ibm infosphere datastage, enterprise applications
    
IBM
Published By: OneSource     Published Date: Jan 29, 2009
This benchmarking report examines how best-in-class sales organizations incorporate sales intelligence into their sales efforts to produce tangible gains in productivity and revenue generation. By offering practical tips on using sales intelligence and addressing some barriers to sales productivity, readers will gain actionable insights from this informational paper.
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sales intelligence, crm, sfa, leads, pipeline, industry news, trigger events, segmentation, marketing, aberdeen group, sales automation, contacts
    
OneSource
Published By: Sitecore     Published Date: Jan 06, 2009
This guide offers insight into the WCM technology choices available today, discusses some of the requirements both IT and business users should consider when selecting a WCM solution, and includes advice for ensuring a successful evaluation process.
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sitecore, aberdeen, lifecycle management, web content management, analytics, crm, emarketing, email marketing, cms, lead generation
    
Sitecore
Published By: NetApp Backup & Recovery     Published Date: Dec 31, 2008
Download this exclusive article to gain insight on why a NetApp SnapVault backup system is 54% less expensive than a similar tape-based backup solution over a typical backup product lifecycle.
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netapp backup recovery, snapvault, backup solution, wan, raid, storage
    
NetApp Backup & Recovery
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