sprinklr

Results 1 - 25 of 49Sort Results By: Published Date | Title | Company Name
Published By: Sprinklr     Published Date: Nov 22, 2016
In this social listening whitepaper, you'll learn that listening technology provides brands with the power to reach consumers via the digital platforms where they research, make, and discuss their purchasing decisions.
Tags : 
social listening, value, consumers, purchasing decisions, listening technology, listening, tools, whitepaper
    
Sprinklr
Published By: Sprinklr     Published Date: Nov 22, 2016
CXM is the process of providing unforgettable experiences to your customers at every touchpoint – online, on the phone, on social, and in person. It’s the future of every business operating in a networked world. So where do you begin?
Tags : 
customer service, customer experience, customer retention, voice of the customer, social customer service, social customer care, customer care
    
Sprinklr
Published By: Sprinklr     Published Date: Nov 22, 2016
Customer service today is broken, and the data shows it. Tried-and-true customer service models are losing your organization customers and prospects. So what is the solution? It’s called social customer service.
Tags : 
social customer service, social media customer service, social media, social, customer service, customer care, customer reviews
    
Sprinklr
Published By: Sprinklr     Published Date: Nov 22, 2016
A whitepaper that details the mobile ads landscape and the role of social media within it.
Tags : 
mobile adverting, mobile ads, social media ads, social ads, social advertising, social media advertising
    
Sprinklr
Published By: Sprinklr     Published Date: Nov 22, 2016
You’ll learn some handy information in this guide, including: - Why your company should be thinking about LinkedIn ads. - How HSBC and Nissan are running successful campaigns on LinkedIn. - Actionable advice for taking your first steps, courtesy of thought leaders who live and breathe LinkedIn.
Tags : 
social ads, social advertising, social media advertising, linkedin ads, linkedin advertising.
    
Sprinklr
Published By: Sprinklr     Published Date: Nov 22, 2016
A quick fact sheet that details the reach and audience of major messaging apps to help companies know which platform would be best suited to their audience.
Tags : 
messaging app research, messaging app data, social media data, social media intelligence, snapchat data, snapchat statistics, wechat data, wechat statistics, whatsapp statistics, whatsapp data, line statistics, line data
    
Sprinklr
Published By: Sprinklr     Published Date: Nov 22, 2016
A whitepaper that details why user generated content is important, and using UGC in your marketing strategy
Tags : 
user generated content, ugc, marketing strategy, social media strategy, social strategy, ugc strategy, ugc marketing strategy
    
Sprinklr
Published By: Sprinklr     Published Date: Nov 29, 2016
A whitepaper that discusses the impact of social media on customer service models, and how companies need to shift their strategy to effectively manage customer experience.
Tags : 
customer service, customer experience, customer retention, voice of the customer, social customer service, social customer care, customer care
    
Sprinklr
Published By: Sprinklr     Published Date: Sep 28, 2017
Jerry Nichols breaks down the five crucial steps marketing teams must take to digital transformation. As the Global Head of Marketing Performance Management at SAP, Jerry speaks from his experience in creating accountability within SAP’S marketing team and how that has benefited the business.
Tags : 
marketing strategy, marketing performance, roi, digital marketing, digital advertising, paid media, earned media, owned media, social media, social advertising
    
Sprinklr
Published By: Sprinklr     Published Date: Sep 28, 2017
75% of today’s S&P 500 companies will be replaced by 2027. It’s a tenuous time to be a marketing leader - many of the strategies that have worked in the past are no longer relevant. Learn how companies like Microsoft, LVMH, and IBM are approaching digital transformation.
Tags : 
customer experience, marketing strategy, marketing performance, roi, digital marketing, digital advertising, paid media, earned media, owned media, social media, social advertising
    
Sprinklr
Published By: Sprinklr     Published Date: Sep 28, 2017
After the largest tech merger in history, Dell and EMC needed to align their marketing and social departments. Karen Quintos took the challenge and along with Alison Herzog formed the Chief Customer Office.
Tags : 
customer service, customer relationships, customer experience, customer retention, voice of the customer, social customer service, customer journey
    
Sprinklr
Published By: Sprinklr     Published Date: Sep 28, 2017
Jon Lombardo, Creative Lead, LinkedIn, reveals in this presentation how B2B businesses can improve their content strategy in 2017. In particular, he points out why the “Newspaper Model” is difficult to scale and harder to monetize while a B2B “Blockbuster” approach can monetize a brand’s expertise.
Tags : 
b2b marketing, b2b marketing strategy, marketing strategy, marketing trends, brand recognition, omni-channel, employee advocacy, people first, relevant reach
    
Sprinklr
Published By: Sprinklr     Published Date: Sep 28, 2017
At the Sprinklr Digital Transformation Summit in Nashville, Cisco Chairman John Chambers issued a stark warning during his keynote address: “75 percent of the companies in this room will be digital in just four years, that’s the good news,” Chambers said to the audience. “The bad news? It’s only going to work for a third of you, because you won’t reinvent yourself.”
Tags : 
customer experience, customer retention, customer service, digital marketing, digital marketing strategy, technology trends, voice of the customer, social customer service, digital transformation
    
Sprinklr
Published By: Sprinklr     Published Date: Sep 28, 2017
For Mohan Sawhney, Innovation and Marketing professor at the Kellogg School of Management, digital transformation is about customers. Companies are no longer just competing against their industry but against the best of the best - companies like Amazon, Netflix and Airbnb.
Tags : 
marketing, content marketing, user generated content, ugc, marketing strategy, social media strategy, social strategy, ugc strategy, ugc marketing strategy
    
Sprinklr
Published By: Sprinklr     Published Date: Sep 28, 2017
"The Harvard Business Review recently surveyed 600+ executives from the world's biggest companies to uncover their customer experience strategies. The survey reveals that customer experience is vital for business success, and establishes social media as the foundation for customer experience. "
Tags : 
customer service, customer experience, customer retention, voice of the customer, social customer service, social customer care, customer care
    
Sprinklr
Published By: Sprinklr     Published Date: Sep 28, 2017
Customer service today is broken, and the data shows it. Tried-and-true customer service models are losing your organization customers and prospects. So what is the solution? It’s called social customer service.
Tags : 
social customer service, social media customer service, social media, social, customer service, customer care, customer reviews
    
Sprinklr
Published By: Sprinklr     Published Date: Sep 28, 2017
Three billion people are connected and empowered like never before. Consumers don’t just consume. They push. They pull. Doing so with equal and forceful power. This means an advocate can draw draw thousands toward you. Conversely, a detractor can repel others from getting close to you. How these individuals choose to apply that force is a direct result of one thing: their experience. A feeling that’s shaped by each interaction with your brand.
Tags : 
customer service, customer relationships, customer experience, customer retention, voice of the customer, social customer service, customer journey
    
Sprinklr
Published By: Sprinklr     Published Date: Sep 28, 2017
150+ million people are active on Snapchat every day. 60% of Snapchatters create content every day. Users spend an average of 25-30 minutes spent on Snapchat each day. For marketers this represents an incredible source of potential customers, but how do you best leverage this?
Tags : 
social ads, social advertising, social media advertising, linkedin ads, linkedin advertising, snapchat, snapchat advertising
    
Sprinklr
Published By: Sprinklr     Published Date: Sep 28, 2017
75% of today’s S&P 500 companies will be replaced by 2027. It’s a tenuous time to be a marketing leader - many of the strategies that have worked in the past are no longer relevant. Learn how companies like Microsoft, LVMH, and IBM are approaching digital transformation.
Tags : 
customer experience, marketing strategy, marketing performance, roi, digital marketing, digital advertising, paid media, earned media, owned media, social media, social advertising
    
Sprinklr
Published By: Sprinklr     Published Date: Oct 18, 2017
The promise of the Internet of Things is huge, but how can leaders extract real value from it? Four key areas can provide easy entry points to tap into the IoT, and quickly begin to realize value with IoT technologies. To find out how you can extract value from the IoT, check out this recent IBV study.
Tags : 
ibv, ibm, iot technologies
    
Sprinklr
Published By: Sprinklr     Published Date: Oct 18, 2017
Electronics manufacturers risk being left behind if they don’t stay current on the latest trends that promote greater efficiency and profitability, as well as consumer satisfaction. Get the details about a complete electronics solution that can help address these issues.
Tags : 
iot, electronics, efficiency, ibm
    
Sprinklr
Published By: Sprinklr     Published Date: Oct 18, 2017
How do manufacturers get beyond the obstacles and barriers to increase cognitive manufacturing maturity? The obstacles encountered by our respondents are tied to organizational maturity. Overcoming them is fundamental to increase cognitive manufacturing success. In this report, we’ll first describe cognitive computing and how it gives rise to cognitive manufacturing. Then, we’ll review specific study findings and recommend actions for electronics executives.
Tags : 
cognitive manufacturing, electronics, computing, organizational maturity
    
Sprinklr
Published By: Sprinklr     Published Date: Jan 05, 2018
During a data breach, social media can be a friend or your worst foe. Here’s how to develop a crisis management plan that utilizes social media.
Tags : 
data breach, social media, hacked, hack, data, breach, sprinklr, crisis management, social media crisis
    
Sprinklr
Published By: Sprinklr     Published Date: Jan 05, 2018
Data breach costs can cripple a company. Here’s how to be knowledgeable to ensure vigilance in the case of calculating the cost of a data breach.
Tags : 
data breach, calculate cost data breach, calculate cost, data, breach. cost data breach, cost, calculate
    
Sprinklr
Previous   1 2    Next    
Search Research Library      

Add Research

Get your company's research in the hands of targeted business professionals.

“I am the Inspector Morse of IT journalism. I haven't a clue. D'oh” - Mike Magee