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Published By: McAfee     Published Date: Nov 07, 2014
Usando técnicas sofisticadas para ocultar sua presença, um ataque furtivo pode operar fora do sistema operacional ou mover-se dinamicamente entre terminais (endpoints) para camuflar as ações dos hackers. O risco para as empresas é real e ataques de grande escala como a “Operação High Roller” prejudicam empresas em todo o mundo. Os antivírus e sistemas de prevenção de intrusões tradicionais não dão conta desse novo tipo de ataque: em vez disso, as empresas precisam de controles de segurança em camadas que funcionam em conjunto para detectar a presença e as ações de hackers e malwares furtivos.
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ataques furtivos, malware, sistema de prevenção de intrusões, siem, controles de segurança em camadas, security
    
McAfee
Published By: The Starr Conspiracy     Published Date: Sep 19, 2017
The true failure points for startups in the HCM tech segment are less obvious than a lack of money and poor product quality. Download our latest Lightpaper®, “Why HCM Tech Startups Fail,” and receive a breakdown of the patterns we have witnessed time and time again that cause many startups to lose their way and end up in the junk pile.
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The Starr Conspiracy
Published By: Adobe     Published Date: Nov 02, 2018
Improving the customer experience is a strategic imperative for most organizations today, but delivering an engaging experience across the growing number of digital customer touch points can be a daunting challenge. Organizations must deliver responsive experiences that “play well” on smartphones, PCs, and tablets. They must publish content to installed app experiences on mobile and other connected devices, to social channels, and to email campaigns. They must manage global sites in different languages, localize the experience for different markets, and — increasingly — personalize the experience for different customer personas or segments. A modern digital experience management platform is essential for any organization hoping to make digital experience delivery a core competency. IDC interviewed organizations using Adobe Experience Manager Sites (AEM Sites) to understand the impact of the platform on their ability to create, manage, and deliver digital experiences. Study participants
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Adobe
Published By: Polycom     Published Date: Jul 30, 2014
In this MarketScope report, Gartner evaluated seven group video conferencing vendors on business model, customer experience, market responsiveness and track record, marketing execution, product strategy, and overall viability. They conclude that the introduction of personal and mobile endpoints is dramatically reshaping the landscape for group video collaboration, and that IT leaders should align their video portfolios for maximum utilization and strategic fit with their related investments in collaboration and unified communications.
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marketscope, group video, system, business model, customer experience, marketing execution, market responsiveness, viability, communication, leaders, video, video portfolios, networking, business technology
    
Polycom
Published By: Oracle     Published Date: Jan 28, 2015
Whether they call it “omnichannel” or something else, in 2014 most retail executives agree that delivering a consistent brand experience across all channels is a vital component of go-forward retail strategies. In fact, close to 95% of retailers define their retail strategy as “omnichannel,” up from 88% last year according to a recent survey conducted by Retail Touch Points. Read the 2014 report to hear what your peers are saying about the pursuit of omnichannel success.
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Oracle
Published By: Oracle     Published Date: Jan 28, 2015
The proliferation of consumer touch points has created a significant operational challenge for retailers, making it difficult to achieve consistency in product content, pricing, promotions, and inventory availability across multiple sales channel. This white paper from Oracle Retail discusses how the consolidation of omni-channel merchandising and inventory information, combined with the support of efficient transaction systems to move products in alignment with consumer demand, is no longer optional, but rather a modern retailing necessity.
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Oracle
Published By: STANLEY Healthcare     Published Date: Mar 24, 2015
Founded in 1997, Benchmark Senior Living is the largest senior living provider in New England. The community in Shelton, Connecticut is just a short drive from the Connecticut coastline—the Split Rock community is home to about 50 assisted living and memory care residents. In addition to being a LEED-certified facility, Split Rock also exemplifies Benchmark Senior Living’s goal to leverage technology to enrich the lives of residents. To that end, the facility incorporates a range of communication technologies to promote engagement with family and the community. Read this case study to learn about how Benchmark Senior Living selected an integrated solution from STANLEY Healthcare and STANLEY Security encompassing emergency call from portable pendants and fixed call points, wander management, environmental monitoring and access control to improve resident's lives.
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healthcare, resident safety, senior living, assisted living, locating system, wi-fi
    
STANLEY Healthcare
Published By: VMware AirWatch     Published Date: Sep 21, 2016
This Event Proceedings document captures key takeaways from discussions at a recent executive dinner in London hosted by VMware. Focused on Digital Workspace emergence in the Financial Services sector, the invitation only event attracted a largely IT executive audience. The event was by invitation only and attracted an audience consisting largely of IT executives from the Financial Services in the United Kingdom. The session saw an open, spirited exchange of views on the state of end user computing initiatives amongst the present banks and insurance organizations. Attendees also discussed the impact of digital transformation initiatives on end user computing, and what this means for CIOs and IT departments in this sector.
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VMware AirWatch
Published By: Avi Networks     Published Date: May 14, 2018
Avi Vantage is the only solution that delivers built-in application analytics in addition to enterprise-grade load balancing and application security. With millions of data points collected in real time, the platform delivers network-DVR like capabilities with the ability to record and display application analytics over specific time intervals (last 15 minutes, hour, day, week etc.) or for individual transactions. These application insights including total round trip time for each transaction, application health scores, errors, end user statistics, and security insights (DDoS attacks, SSL vulnerabilities, ciphers etc.) simplify troubleshooting of applications.
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Avi Networks
Published By: Oracle     Published Date: Feb 21, 2018
A basic chatbot isn’t that hard to build. In JavaScript, write a public REST endpoint to connect a Facebook page to some chat logic (botly is a popular option) and deploy the whole thing to run on a cloud platform. Zoom out to the bigger picture, though, and you see that Facebook is just one channel. If you use Skype, Slack, Kik, and digital voice assistants, you’ll have to build six or eight of these endpoints straight away. And chatbots are being asked to handle ever more complex responses, so you better build on a platform of machine learning and natural language processing to keep up. That’s why the question enterprise developers should be asking is not “Which chatbot service do I start with?” but “Which platform will let me crank out a chatbot today and also support multiple channels and integrate with back-end systems as these chatbots take off?”
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Oracle
Published By: Genesys     Published Date: Feb 08, 2019
A recent study from Knowlegde Executive clearly shows that that the deployment of cloud-computing technology in the African contact centre industry is growing with organisations adopting hosted, virtual and Contact-Centre-as-a-Service (CCaaS) solutions. Download at this page the report with all results. Get the full study results to get insights on: The impact on customer and employee engagement The main pain points & challenges The technology service provider check list Find out why over 50% of African contact centres have adopted a cloud model
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Genesys
Published By: Genesys     Published Date: Feb 12, 2019
Avant d’appeler votre centre de contacts, la plupart des clients actuels auront déjà ou seront en train de visiter votre site web. Et pour eux, l’agent d’assistance devra le savoir au moment de prendre l’appel et ainsi leur offrir une expérience personnalisée. En d’autres termes, l’agent devra disposer d’un historique complet de leurs interactions. Or, de nombreuses entreprises peinent à relier tous ces points de contact. De fait, elles se retrouvent incapables d’offrir une expérience homogène sur tous les canaux, possible uniquement lorsque les agents disposent d’une visibilité complète sur les parcours des clients. Posez-vous deux questions. Votre infrastructure est-elle assez flexible pour prendre en charge de nouveaux canaux d’engagement client ? Intégrez-vous facilement de nouveaux canaux (vidéo, réseaux sociaux, SMS) à cette infrastructure ? Cet eBook explique comment résoudre ces problématiques et poser les bases d’une infrastructure capable de relever les défis de demain
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Genesys
Published By: Google Analytics 360 Suite     Published Date: Jul 27, 2017
Most companies have a few people who are testers and optimizers by nature, interest, or experience. But what really moves the dial is when everyone in the company embraces a test-and-learn approach to improving the customer experience across all touchpoints. Why is the test-and-learn approach so effective? When you test everything, your team values data over opinions. Everyone keeps learning — even from failures. The results? More visitors, more sales, happier customers, and a healthier bottom line. To help you get there, this guide provides insights on: What constitutes a culture of growth and optimization Tips for building that culture in your own company Lessons from marketing leaders who embrace the test-and-learn approach
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Google Analytics 360 Suite
Published By: KPMG     Published Date: May 08, 2018
Geographical entry points are dwindling, and stores are closing faster than they are opening. The ability to make new markets with product innovation has been largely co-opted by new brands with specific, differentiated attributes. And, like every other business, CPGs are dealing with the demands of digitally adept consumers whose best customer experiences have become what they expect from every customer experience.
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KPMG
Published By: Monotype     Published Date: May 09, 2018
Over the past several years, we’ve seen a huge change in how brands communicate, market, and relate to their customers. Maintaining good brand health and a strong visual identity is essential to developing trust with your customers, meeting them where they are, and keeping up with their expectations. // In our latest eBook, we've highlighted areas you can’t ignore if you want to deliver the experience consumers expect. You’ll find out what’s most important to today’s customers, ways you can prepare for the future, and how type ties it all together. // You'll learn: Why it’s essential to establish a cohesive brand identity across all touchpoints, in whatever region or language your customers demand How customer expectations have evolved and how you can to adapt Why type is an essential tool in responding to these changes and preparing for the future
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branding, marketing best practices, branding best practices, customer experience, global brand, monotype, marketing, design, digital advertising, web fonts, global marketing, emerging marketing, user experience, display advertising
    
Monotype
Published By: Juniper Networks     Published Date: Feb 05, 2018
Data center requirements are shifting as the business environment evolves to leverage new technologies. Organizations are turning to multicloud environments comprising a mix of private cloud, public cloud, and on-premise infrastructure to best address their unique needs. Understandably, this shift is putting a renewed emphasis on security, automation, orchestration, and agility. IT leaders are responding by building and deploying multicloud data center networks that leverage automation and software-defined networks (SDN) as a cost effective means of providing dynamic network control. Of course, while many organizations are recognizing the need for a data center upgrade, not all have the same drivers. All, however, need to make a business case for the investment. Here are four common inflection points that can help you to justify the need for data center upgrades that support business goals.
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network, performance, data, security, efficiency, iot
    
Juniper Networks
Published By: Sprinklr     Published Date: Sep 28, 2017
Jon Lombardo, Creative Lead, LinkedIn, reveals in this presentation how B2B businesses can improve their content strategy in 2017. In particular, he points out why the “Newspaper Model” is difficult to scale and harder to monetize while a B2B “Blockbuster” approach can monetize a brand’s expertise.
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b2b marketing, b2b marketing strategy, marketing strategy, marketing trends, brand recognition, omni-channel, employee advocacy, people first, relevant reach
    
Sprinklr
Published By: Sprinklr     Published Date: Oct 18, 2017
The promise of the Internet of Things is huge, but how can leaders extract real value from it? Four key areas can provide easy entry points to tap into the IoT, and quickly begin to realize value with IoT technologies. To find out how you can extract value from the IoT, check out this recent IBV study.
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ibv, ibm, iot technologies
    
Sprinklr
Published By: Progress     Published Date: Jan 22, 2019
Your consumers are multichannel mavericks. With the right content management system, marketers can create meaningful, multi-channel journeys. Delivering a compelling, personalized customer journey across multiple digital touchpoints has never been more important. At the same time, it’s also never been so complex—many organizations struggle to personalize their campaigns and build cohesive multichannel experiences that can engage prospects anytime, anywhere. With creativity and the right content management system at your side, you can create meaningful, multichannel journeys. Watch this webinar to learn more.
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Progress
Published By: Inspirus     Published Date: Oct 04, 2017
To reflect the needs of a diverse global market, companies need to encourage diversity and inclusion within their own organizations. Along with creating a more representative workforce, diversity also helps to build a more successful company. A two-year research study by Deloitte shows that companies who embrace diversity and inclusion in all aspects of their business statistically outperform their peers. Deloitte’s findings are in line with research carried out by Sodexo that highlighted the business benefits of gender equality. Workplaces that are gender-balanced show a higher employee engagement (+4 points), a stronger brand image (+5 points), increased gross profit (23%) and consistently higher organic growth (13%). Read this whitepaper to learn more about the ancillary benefits of adopting diversity programs for your workplace!
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Inspirus
Published By: Anaplan     Published Date: Oct 18, 2018
We surveyed over 1000 planning leaders around the world. See what we learned! In our inaugural State of Connected Planning report, we surveyed over 1,000 planning professionals across 45 countries and 18 industries to uncover insight into how organizations accelerate business value through Connected Planning. In this report you will find: • Executive findings on the current state of Connected Planning • A complete state-of-planning analysis, • In-depth chapters on top trends, C-Suite viewpoints, industry perspectives, and outlooks from different business units.
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Anaplan
Published By: Anaplan     Published Date: Oct 18, 2018
We surveyed over 1000 planning leaders around the world. See what we learned! In our inaugural State of Connected Planning report, we surveyed over 1,000 planning professionals across 45 countries and 18 industries to uncover insight into how organizations accelerate business value through Connected Planning. In this report you will find: • Executive findings on the current state of Connected Planning • A complete state-of-planning analysis, • In-depth chapters on top trends, C-Suite viewpoints, industry perspectives, and outlooks from different business units.
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Anaplan
Published By: Anaplan     Published Date: Oct 24, 2018
We surveyed over 1000 planning leaders around the world. See what we learned! In our inaugural State of Connected Planning report, we surveyed over 1,000 planning professionals across 45 countries and 18 industries to uncover insight into how organizations accelerate business value through Connected Planning. In this report you will find: • Executive findings on the current state of Connected Planning • A complete state-of-planning analysis, • In-depth chapters on top trends, C-Suite viewpoints, industry perspectives, and outlooks from different business units.
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Anaplan
Published By: Ahead     Published Date: Jun 06, 2018
I don’t think it’s too much at all. However, I would recommend including some bullets calling out key points from the paper and a distinct call-to-action. Something like this: At the start of every year, more than 80% of your annual IT spend is likely already committed – in the form of depreciation, maintenance, and support for infrastructure – inhibiting your ability to bring new capabilities to the business. Making matters worse, these dollars often lie hidden in the form of inefficient or ill-advised software license management. If you don’t have the luxury of a mature vendor management function, you probably struggle to see the full picture of your future maintenance costs. This guide will give you the tools to assess your IT spend by identifying potential blind spots and uncovering the benefits of ELAs and TLAs. Some blind spots may include: • Limited visibility • Productivity barriers • Risk exposures Download now to learn how to formulate a plan to yield savings--savings that fa
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Ahead
Published By: HireVue     Published Date: Nov 28, 2018
The holy grail of recruitment is prediction: how well you can predict a candidate’s success based on a limited number of touch points. Game-based assessments provide insight into the best predictor of job performance: a candidate’s cognitive ability. IN THIS EBOOK, YOU’LL LEARN: How game-based assessments increase candidate completion rates while mitigating bias The drawbacks of legacy cognitive testing Why measuring cognitive traits through games was impossible until recently The types of employers who benefit most from a game-based approach to assessment Download the free eBook now
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HireVue
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