modeling

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Published By: iKnowtion     Published Date: Nov 09, 2011
A strong, multi-media advertising plan worked until sales started to decline. Using marketing mix modeling iKnowtion, helped this company understand the changing effectiveness of various media, and the impact these trends had on the customers acquired.
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crm strategies, media effectiveness, strategy, development, mix modeling, consumer goods, marketing analytics, multi-media
    
iKnowtion
Published By: iKnowtion     Published Date: Nov 17, 2011
This highly successful dot-com brand leveraged its customer information assets to understand the broad range of customers attracted to its product offering, as well as how to evaluate each customer's future value potential.
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customer intelligence, crm solutions, customer analytics, value estimation, customer potential, data modeling, marketing analytics, iknowtion
    
iKnowtion
Published By: iKnowtion     Published Date: Nov 17, 2011
Learn how predictive models can improve call volume forecasting. The models provide information about how various independent factors, such as advertising, affect call volume in the short and medium term.
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customer intelligence, predictive modeling, forecasting, call volume, marketing analytics, iknowtion
    
iKnowtion
Published By: iKnowtion     Published Date: Nov 17, 2011
Learn how a financial services company can retain critical customer assets, and their method for predicting customers that will transfer assets in and out of accounts and the expected amounts.
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customer intelligence, customer loyalty, crm solutions, customer profiling, probability choice models, trigger marketing, financial services, profitability
    
iKnowtion
Published By: Staples     Published Date: Jun 23, 2017
For Kitchen Magic, standing out while staying under budget was important, but finding a partner for their print was key. The right relationship can make all the difference.
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remodeling, quality, printed materials, durable, budget, kitchen
    
Staples
Published By: IBM     Published Date: Oct 09, 2009
With BPM BlueWorks from IBM, it's never been easier to get started with BPM. Using cloud-based processes and strategy tools, BPM BlueWorks allows you to capture and collaborate on BPM Business Designs, discover and contribute industry-specific BPM content and participate easily in the community. See how today.
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business process management, bpm, blueworks, cloud computing, mapping tools, process modeling, deployment, ibm
    
IBM
Published By: IBM     Published Date: Jul 09, 2013
See the latest analytical practices in finance and in particular learn how to leverage the power of IBM Cognos TM1 v10.1 to improve profitabilty modeling and optimization.
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ibm, cognos, profitability, modeling, optimization, cognos tm1 v10.1, data management
    
IBM
Published By: IBM     Published Date: Nov 19, 2012
Learn how enterprise planning and analysis solutions powered by IBM Cognos 10 are uniquely suited to support timely, reliable forecasts and plans with key analysis, modeling and participation capabilities, paving way to better business choices.
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ibm, analysis, dynamic planning, forecasting, ibm cognos 10, knowledge management, data management, data center
    
IBM
Published By: Quantcast     Published Date: Jul 16, 2013
Increased competition in a world of growing and complex data requires tremendous resourcefulness to both find and implement scalable ways to grow your business. Using sophisticated data modeling coupled with real-time media buying, US Cellular was able to reduce their CPA to 46% below the campaign average. Read how big data works to drive customer acquisition in the complete success story.
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customer acquisitions, audience insights, strategic insights, display advertising, quantcast, real-time bidding
    
Quantcast
Published By: G/O Digital     Published Date: Nov 13, 2014
In the past 100 years, advertising and marketing has rapidly changed. With the increasing influence of digital marketing, home improvement companies, such as HVAC, roofing, plumbing, and remodeling companies, can no longer rely on catchy radio jingles or a space in the Yellow Pages to get their services in front of new clients. Download this guide for quick and easy steps to improve digital advertising for your local business.
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digital marketing, online marketing, internet marketing, search marketing, seo, ppc, search engine optimization, social media
    
G/O Digital
Published By: White Horse     Published Date: Oct 07, 2009
One of the biggest dilemmas for marketers today is how to evolve their marketing mix without breaking the bank on testing or sacrificing the predictable results of their established programs. In this Webinar, White Horse provides an overview of cross-channel modeling methods, weighing the pros and cons of each, and presents new tactics for sharpening marketing channel allocation for stronger, more measureable results.
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integrated marketing, cross-channel marketing, digital marketing, digital advertising, marketing strategy, media mix, media planning, interactive marketing
    
White Horse
Published By: ClearSaleing     Published Date: Aug 27, 2010
Read this report to learn how you can benefit from implementing better advertising analytics for your company.
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forrester, consulting, conversion rates, tei, advertising analytics, marketing analytics, conversions, attribution
    
ClearSaleing
Published By: IBM     Published Date: Dec 21, 2012
Watch a brief demonstration to see how IBM Cognos 10 software delivers decision-making insights into how operational and financial activities affect your company's profitability.
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ibm, cognos, profitability, modeling, optimization, analytics
    
IBM
Published By: IBM     Published Date: Aug 22, 2014
Model both assets and liabilities in a single platform for greater accuracy.
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risk management, risk analytics, alm modeling, financial modeler
    
IBM
Published By: IBM     Published Date: Aug 22, 2014
Learn how an integrated modeling approach to regulatory stress-testing can help banks improve their overall risk management.
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stress-testing, risk analytics, risk management, intergrated modeling approach
    
IBM
Published By: IBM     Published Date: Jan 20, 2015
Deploying a flexible, user-friendly framework for cloud-based risk modeling across multiple asset classes.
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risk analytics, cloud-based risk modeling, asset classes, asset management, portfolio management, security, it management, knowledge management
    
IBM
Published By: IBM     Published Date: Sep 11, 2013
Through this whitepaper from IBM you will learn how to use predictive intelligence to make faster and better decisions
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spss, modeling, data mining, ibm, spss modeler, business analytst
    
IBM
Published By: IBM     Published Date: Nov 14, 2014
IBM SPSS Modeler is a powerful, versatile data and text analytics workbench. Learn how you can build accurate predictive models quickly and intuitively, without programming. So you can use data to understand the current state of your organization and get a view into the future.
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ibm, webinar, business intelligence, entity analytics, modeler, automated modeling, predictive intelligence, building models
    
IBM
Published By: IBM     Published Date: Feb 04, 2016
IBM Blueworks Live is a process modeling tool used by Lean Six Sigma teams to improve business performance and deliver greater value to customers and stakeholders.
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ibm, blueworks, live, cloud, computing, business performance, efficiency, operations
    
IBM
Published By: Mentor Graphics     Published Date: Apr 03, 2009
A powerful signal integrity analysis tool must be flexibility, easy to use and integrated into an existing EDA framework and design flow. In addition, it is important for the tool to be accurate enough. This report reviews a validation study for the Mentor Graphics HyperLynx 8.0 PI tool to establish confidence in using it for power integrity analysis.
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mentor graphics, pdn simulation, eda framework, mentor hyperlynx 8.0 pi, integrity analysis, virtual prototypes, esr, capacitor
    
Mentor Graphics
Published By: Mentor Graphics     Published Date: Apr 03, 2009
For advanced signaling over high-loss channels, designs today are using equalization and several new measurement methods to evaluate the performance of the link. Both simulation and measurement tools support equalization and the new measurement methods, but correlation of results throughout the design flow is unclear. In this paper a high performance equalizing serial data link is measured and the performance is compared to that predicted by simulation. Then, the differences between simulation and measurements are discussed as well as methods to correlate the two.
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mentor graphics, equalized serial data links, design flow, high loss channels, tektronix, pcb, bit error rate, ber
    
Mentor Graphics
Published By: Polaris Research, Inc     Published Date: Jun 16, 2009
Polaris Research, Inc. is a recognized leader in decomposing historical marketing results to determine ROI across the entire media landscape. Our marketing analytics and insights empower companies to optimize spending levels within and across media channels based on individual elasticity and performance to realize millions of dollars in savings. Learn more today!
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polaris, marketing mix modeling & optimization, mmm&o, roi. return on investment, market events, elasticity, all-media, analytics
    
Polaris Research, Inc
Published By: Rackspace     Published Date: Jan 15, 2015
This white paper aims to help businesses address these fundamental questions, based on a Total Cost of Ownership (TCO) modeling methodology built from Rackspaceís extensive experience working with IT organizations of all sizes, in order to make an informed ROI assessment.
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rackspace, outsource, tco, it spending, infrastructure outsource
    
Rackspace
Published By: Cloudant, an IBM Company     Published Date: Nov 13, 2013
Great mobile apps should work well both on- and offline, and require a new way of thinking about data modeling for easy portability across devices ó telecom and otherwise. Download now to learn more.
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Cloudant, an IBM Company
Published By: Basho     Published Date: Apr 07, 2015
This whitepaper looks at why companies choose Riak over a relational database. We focus specifically on availability, scalability, and the key/value data model. Then we analyze the decision points that should be considered when choosing a non-relational solution and review data modeling, querying, and consistency guarantees. Finally, we end with simple patterns for building common applications in Riak using its key/value design, dealing with data conflicts that emerge in an eventually consistent system, and discuss multi-datacenter replication.
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basho, riak, relational database, nosql, common applications, simple deployments, it management, data management
    
Basho
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