mobile strategy

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Published By: TIBCO     Published Date: May 15, 2013
This paper will discuss the new IT landscape as it relates to the new integration, and argue that the need for a comprehensive integration strategy has never been more urgent. This strategy must not only take new data types into account, but also address the more fundamental issue of agility – because whatever the integration needs of an enterprise may be at the moment, they are certain to change rapidly.
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application integration, mobile, social, cloud, agility, integration strategy
    
TIBCO
Published By: Hewlett Packard Enterprise     Published Date: May 11, 2018
The widespread use of mobile devices — smartphones and tablets — provides anytime, anywhere computing and communications resources for individuals worldwide. Both smartphones and tablets have made the transition from a personal resource, acquired and supported by consumers, to a professional resource, provided and supported by employers. For midsize firms around the world, those with 100–999 employees, mobile resources play a key role in improving workplace productivity as well as allowing greater flexibility in how and where work is done. New collaboration resources also allow staff in different locations to work together as efficiently and effectively as staff in the same office. The challenge for IT management is how best to coordinate the different collaborative and mobile resources and provide secure management of mobile devices and collaboration tools while enhancing workforce agility and productivity.
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Hewlett Packard Enterprise
Published By: Adobe     Published Date: May 15, 2018
Mobile capabilities have grown up. Strategies should, too. Over the last ten years, smartphone usage among adults has grown to 95 percent. Surprisingly, 90 percent of marketers say they’ve only had a mobile strategy for five years or less. Read The Next Mobile Decade: Adobe 2018 Mobile Maturity Study, and learn: - How 500 marketing and IT professionals tackled mobile marketing last year - Which mobile strategies the most advanced organizations put into practice - What you can do to make your brand a mobile leader in the next decade Fill out the form to get the report
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Adobe
Published By: Adobe     Published Date: May 04, 2018
Mobile capabilities have grown up. Strategies should, too. Over the last ten years, smartphone usage among adults has grown to 95 percent. Surprisingly, 90 percent of marketers say they’ve only had a mobile strategy for five years or less. Read The Next Mobile Decade: Adobe 2018 Mobile Maturity Study, and learn: - How 500 marketing and IT professionals tackled mobile marketing last year - Which mobile strategies the most advanced organizations put into practice - What you can do to make your brand a mobile leader in the next decade Fill out the form to get the report.
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Adobe
Published By: Lookout     Published Date: Aug 30, 2017
The Practical Guide to Enterprise Mobile Security was created to help IT managers fulfll their dual role of both enabling productivity and reducing risk through the adoption of modern-enterprise mobile security practices. This guide will help answer questions you might have about implementing mobile security, identify the components that make up a holistic enterprise mobile security strategy, point out key considerations that lead to successful deployments, and provide tips on how to successfully drive adoption of that solution in your global workforce.
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enterprise mobile security, mobile security risk, risk reduction, device security
    
Lookout
Published By: FollowAnalytics     Published Date: Jun 26, 2015
Download this whitepaper to understand the importance of creating relevant push messaging that engages rather than alienates your users.
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followanalytics, push marketing, push messaging, messaging, mobile marketing, marketing strategy, social media marketing
    
FollowAnalytics
Published By: Adobe     Published Date: Jun 03, 2015
The highly-anticipated Adobe and Econsultancy report, Quarterly Digital Intelligence Briefing: The Quest for Mobile Excellence, details the results of a global survey of marketers and digital professionals. It highlights key priorities, challenges and areas of investments that companies need to consider for 2015 and beyond.
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adobe, mobile, strategy, devices, engagement, measurement, apps, optimization
    
Adobe
Published By: Gthreecom     Published Date: Nov 06, 2014
While 90% of consumers use mobile devices for pre-shopping activities, up to 84% use smartphones to help them shop in the store. It’s time to get personal with today’s mobile shoppers. Download this E-book, titled: The Retailer’s Mobile Strategy Guide, to learn the steps engage, convert and retain customers more efficiently.
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Gthreecom
Published By: Enterprise Mobile     Published Date: Jul 14, 2014
Mobile devices are small—many of them fit right into the palm of the hand—so why is handling a successful mobile infrastructure such a big hassle? The right provider can help with everything from planning and strategy to ongoing support and analytics. But how do you find the right provider? Our Mobility Services RFP template will guide you through the process.
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managed mobility services, mobility-as-a service, enterprise mobile, mobility, enterprise mobility, mobile strategy, mobile management, device management
    
Enterprise Mobile
Published By: Enterprise Mobile     Published Date: Dec 04, 2014
Mobile devices are small—many of them fit right into the palm of the hand—so why is handling a successful mobile infrastructure such a big hassle? The right provider can help with everything from planning and strategy to ongoing support and analytics. But how do you find the right provider? Our Mobility Services RFP template will guide you through the process.
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managed mobility services, mobility-as-a service, enterprise mobile, mobility, enterprise mobility, mobile strategy, mobile management, device management
    
Enterprise Mobile
Published By: Gomez Marketing     Published Date: May 23, 2011
In the study, Forrester broke down the process of calculating the ROI of brands' mobile initiatives into four key steps-identifying benefits, estimating the value of the benefits, calculating costs and building a model-to help justify the resources they need for mobile without getting lost in the details.
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compuware, gomez, mobile roi, julie a. ask, forrester, mobile return on investment, mobile marketing, mobile advertising
    
Gomez Marketing
Published By: Trend Micro, Inc.     Published Date: Jul 19, 2011
Answers to Your Mobile Device Data Protection Questions. The IT landscape is changing quickly, Get expert advice on developing a strategy and learn how your organization can manage security on employee-owned mobile devices.
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trend micro, internet content security, smart protection network, internet security, enterprise business security, worry-free business security, web threat management, australia
    
Trend Micro, Inc.
Published By: MobileIron     Published Date: Feb 17, 2015
Learn the top 10 questions that CIOs should be asking about enterprise mobility and see how an effective mobile strategy will transform your business when data has no boundaries.
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cios, enterprise mobility, mobileiron, security, mobile
    
MobileIron
Published By: MobileIron     Published Date: Sep 22, 2014
The release of iOS 8 not only introduces a comprehensive list of features to enable greater enterprise mobility, it also highlights the pervasive need for an agile mobility strategy and EMM platform. According to a March 2014 study conducted by the Ponemon Institute, 50 percent of IT professionals in financial services say their company has no mobile strategy(1). Without a strategic approach to mobility and an EMM provider, organizations lack control over data security, end-user privacy, and mobile technologies that support corporate productivity. As iOS 8 becomes widely adopted, it will impact other mobility trends such as the continued migration away from Blackberry. Enterprises will need to move quickly to address these challenges, so updating the mobile strategy should be a top priority in every IT organization.
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ios 8, agile mobility strategy, emm platform, data security, end-user privacy, corporate productivity, mobility trends, it management
    
MobileIron
Published By: Group M_IBM Q418     Published Date: Oct 26, 2018
Over the past few years, business leaders have been the primary drivers of technology change, including making decisions to adopt new applications in the cloud, mandate a cloud-first strategy, offer new capabilities with an API-first strategy, and provide new applications to end users on mobile first. There are significant benefits to these cloud decisions because they decrease time to value, lower costs, and make it easier for organizations to experiment and innovate. But there are consequences as well, chiefly in the complexity of learning how to integrate applications and exchange data across a decentralized architecture that is largely driven by autonomous development decisions. This IDC White Paper answers the following questions about the need for hybrid integration: How are changes in business strategy and technology adoption requiring changes in how organizations approach integration? What are the major events that trigger integration adaptation? How are the roles involve
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Group M_IBM Q418
Published By: MicroStrategy     Published Date: Mar 15, 2018
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MicroStrategy
Published By: MobileIron     Published Date: Sep 22, 2014
The release of iOS 8 not only introduces a comprehensive list of features to enable greater enterprise mobility, it also highlights the pervasive need for an agile mobility strategy and EMM platform. According to a March 2014 study conducted by the Ponemon Institute, 50 percent of IT professionals in financial services say their company has no mobile strategy(1). Without a strategic approach to mobility and an EMM provider, organizations lack control over data security, end-user privacy, and mobile technologies that support corporate productivity. As iOS 8 becomes widely adopted, it will impact other mobility trends such as the continued migration away from Blackberry. Enterprises will need to move quickly to address these challenges, so updating the mobile strategy should be a top priority in every IT organization.
Tags : 
ios 8, agile mobility strategy, emm platform, data security, end-user privacy, corporate productivity, mobility trends, it management
    
MobileIron
Published By: iCIMS     Published Date: Dec 09, 2013
Learn more about the rise of mobile technology and how to build a recruitment strategy to support it in this complimentary ebook published by iCIMS Hire Expectations Institute.
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icims, mobile, mobile hr, talent, new hire, new talent, online behavior, talent acquisition
    
iCIMS
Published By: Adobe     Published Date: Mar 03, 2017
Today, staying competitive requires mobile maturity—a maturity that transforms businesses from simply creating products to delivering amazing digital experiences. And mobile is at the center. We’ve analyzed the latest trends from mobile decision makers in the 2017 Adobe Mobile Maturity Study and share the findings in our report, Touching the Infinite. Read the report to: o Get the latest pulse of mobile marketing and relevant benchmarks for your mobile marketing investment o See how the latest trends and best practices help you acquire and engage your mobile customers o Learn how to transform your strategies around the latest mobile trends and tactics Today, staying competitive requires mobile maturity—a maturity that transforms businesses from simply creating products to delivering amazing digital experiences. And mobile is at the center. We’ve analyzed the latest trends from mobile decision makers in the 2017 Adobe Mobile Maturity Study and share the findings in our report, Touching the Infinite. Read the report to: o Get the latest pulse of mobile marketing and relevant benchmarks for your mobile marketing investment o See how the latest trends and best practices help you acquire and engage your mobile customers o Learn how to transform your strategies around the latest mobile trends and tactics
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mobile maturity, digital experience, mobile marketing investment, mobile strategy
    
Adobe
Published By: Trilibis Mobile     Published Date: Oct 02, 2012
Univision achieves cross-platform content parity and a stellar mobile user experience by utilizing over 100 integration points to deliver its content across 90+ unique mobile sites, making it the most comprehensive Hispanic mobile portal.
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mobile web, mobile strategy, tribilis, tribilis mobile, hybrid apps, mobile first, smartpath, html5
    
Trilibis Mobile
Published By: Urban Airship     Published Date: Oct 08, 2013
Want to see our best customer success stories (and maybe gather a few ideas from other brands’ best practices)? Our newest pocket-sized offering highlights customers from various industries, their objectives, and spectacular results in engagement, revenue and loyalty.
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mobile marketing strategy, mobile relationship management, mobile marketing, push messaging, mobile engagement
    
Urban Airship
Published By: OKTA     Published Date: Mar 30, 2018
"Today's workplace is flexible, collaborative, and dynamic-allowing people to work anywhere any time. A cloud-first strategy allows organizations to remain competitive and empowers greater productivity amongst their distributed workforce. But what does 100% cloud and mobile really mean? What does it really look like? Cloud-first is a philosophy of openness, security and user trust. It has specific components that embody a cloud- and mobile-first strategy. Read this whitepaper to learn the seven pillars of a 100% cloud and mobile organization. These core attributes serve as vital, interlinking nodes that alone promote efficiency and progress, and together drive cloud-first transformation."
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OKTA
Published By: Aternity     Published Date: Feb 24, 2016
In this brief, the focus will be on how companies are relying on more mobile applications to run their businesses. As these mobile applications become more important, it is critical for companies to ensure a quality mobile user experience in order to deliver quality service to ensure customer satisfaction and brand loyalty. A unified approach to mobile end user experience monitoring is the proven way enterprises can ensure this quality user experience.
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aternity, mobile strategy, mobile apm, unified monitoring, mobile applications, brand loyalty, it management, knowledge management
    
Aternity
Published By: xMatters     Published Date: Oct 23, 2014
In many organizations, the IT team ushered in the first generation of primitive mobility, issuing pagers to on-call teams and guardians of key corporate systems. And while today, the vast majority of our pagers have been upgraded to smart phones and intelligent devices, many of them are used for little more than prompting us to log into a desktop system or dial a phone. This paper outlines six strategies for extending mobile devices beyond notification to workflows and robust productivity tools within your IT organization.
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mobile, generation, mobility, on-call, team, corporate system, pagers, smart phones
    
xMatters
Published By: IBM MaaS360     Published Date: Apr 15, 2015
IT is set to be the great enabler of the lightweight application revolution, first though they need to learn how the new paradigm of multiple operating systems across all devices requires a new more open management mindset.
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fiberlink, mobile users, strategy, app enabled, scalability, security
    
IBM MaaS360
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