media

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Published By: Adobe     Published Date: Nov 07, 2013
Worldwide social network ad spending is expected to reach nearly $9 billion in 2013, a 33% increase over 2012. While Facebook will maintain a significant share of the 2013 total ($5.48 billion), that leaves $3.5 billion to be spent on fast-rising Twitter, Chinese social networks, social games, LinkedIn and other sites.
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adobe, emarketer, worldwide social network ad spending, advertising spending, ad spending, incorporated ad spending, social networks, ad revenues, ad targeting, target audiences, social media audience, spend forecast, it management
    
Adobe
Published By: Adobe     Published Date: Nov 07, 2013
Marketers’ social media successes have added to their burdens. Many now have dozens of social pages to manage, thousands of customer comments to monitor, and hundreds of colleagues who want (or need) to participate. Social relationship platform vendors off er tools that help marketers efficiently and responsibly expand their social capabilities.
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adobe, forrester social wave, social relationship platform, srp, significant vendors, branded social presence, social relationship, platform evaluation, srp space, undifferentiated players, interactive marketing, managing social presence, customer engagement, marketing tactics, manage large deployments, managing workflow, marketing content, social applications, customer feedback
    
Adobe
Published By: Adobe     Published Date: Nov 07, 2013
Honda uses Adobe Social to effectively engage European fans of cars, motorcycles, robots, jets, and other inventive products through a single, coordinated effort
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adobe, honda motor, social media, brand governance, aodbe social, inventive products, coordinated effort, social communities, targeted experiences, using resources effectively, coordinate marketing campaigns, social media management platform, localized apps, international blockade, global campaign coordination, social analytics, local marketers, digital marketing, targeting publishing, social media quality
    
Adobe
Published By: NFP Advisor Services     Published Date: Feb 27, 2015
Clients, especially those with a high net worth, are increasingly demanding guidance for all of their financial needs from a single source. A multidiscipline practice enables you to provide them with complete wealth management solutions, resulting in higher rates of client satisfaction, retention and referral. Learn how to exploit social media opportunities, build a strategy that's right for you, design online profiles that match your goals and much more.
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business models, growth performance, advisor services, multidiscipline practices, business owners, complex mdp, iinvestments, insurance, financial needs
    
NFP Advisor Services
Published By: ServiceNow     Published Date: Oct 02, 2015
Technology has become the heart and soul of every business. The hardware boundaries of IT have exploded beyond data centers, with mobile devices in the hands of both employees and customers alike. Application options have blossomed, from traditional to open source to software-as-a-service. Business has become global, bringing with it a demand for round-the-clock agility. Employees expect that the applications they use at work should be as easy to use as the Web apps they use at home. Integration remains difficult, because it’s sometimes impossible to know what will happen when someone tries to pluck one strand out of the pile. IT workload and system complexity will only get more challenging, bringing the need for disintermediation through service automation.
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ServiceNow
Published By: Pega     Published Date: Feb 02, 2016
The customer experience is critical in today’s fast-paced, demanding world. With so many options at the buyer’s fingertips and the rise of social sharing media, one bad customer experience can haunt an organization. According to” The Forrester Wave™: Dynamic Case Management, Q1 2016” report, in order to improve customer experience, firms must tackle the incident process through smart handling of exceptions, applying analytics for context, and offering real-time and mobile interaction. Here is where dynamic case management (DCM) can be a competitive advantage and Forrester identified 14 of the most significant vendors across 21 criteria in this space with Pegasystems among vendors who lead the pack.
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Pega
Published By: Salesforce Commerce Cloud     Published Date: Jul 12, 2016
96% of millennials say they still like to visit actual shops. They are also influenced more by online videos than TV advertising, and still rely on “official” reviews found in newspapers, magazines and online publications. If you want to be successful in this rapidly changing market, you need to attract millennials. Download this free research paper to find out how to attract millennials and adapt your methods to include them.
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demandware, social, millennials, impressions, social media, social influence
    
Salesforce Commerce Cloud
Published By: Oracle Corp     Published Date: Oct 02, 2012
With four out of five Americans now using social networks, the era of social networking clearly has arrived, creating significant implications for enterprises.
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social media, social networking, enterprises, customer service. customer care, crm, business technology
    
Oracle Corp
Published By: ServiceNow     Published Date: Nov 05, 2012
When IT organizations utilize social media, it can efficiently help more people inside and outside the data center quickly access more services and knowledge. Combined people's knowledge and good will and the essence of information technology service management (ITSM) can be more fully realized.
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servicenow, social media, social it, it environment, it management, business technology
    
ServiceNow
Published By: DigiCert     Published Date: Jun 19, 2018
Your organization’s websites are some of its most valuable assets. But they are vulnerable to security issues and criminal attacks. Fortunately, many of these problems are preventable with effective, integrated website security management. For ecommerce sites, you can calculate the cost of downtime in terms of lost revenue. You can add to this the considerable cost of remediation, and beyond this, the damage to customer confidence and trust that may be intangible but will be significant. Even when there are no security issues, inefficient processes result in deployment of additional resource that drives up cost. This article explains why in comparison to the above costs, investing in security management, particularly across SSL/TLS Certificate management, can be a highly efficient and cost effective measure to take.
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DigiCert
Published By: Bazaarvoice     Published Date: Apr 30, 2014
The marketing landscape is changing before our eyes. New entrants, empowered consumers, and fragmented media options require marketers to change their tune – forever. Learn to prepare for the new environment and how to measure your success.
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consumer-centric, consumer engagement, brand messaging, marketing landscape, empowered consumers, r&d
    
Bazaarvoice
Published By: Bazaarvoice     Published Date: Aug 12, 2013
The FTC social disclosure rules apply to you – now. This webinar shows you how to do social right: Effectively. Ethically. Legally. These guidelines actually keep you out of trouble while building consumer trust along the way.
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brand messaging, consumer engagement, social branding, ftc, federal trade commission
    
Bazaarvoice
Published By: Oracle     Published Date: Aug 08, 2013
Social media is transforming customer care and should be considered a strategic vehicle for delivering excellent customer experiences. A majority of social conversations are ‘noise’, however, there are topics that are relevant to different parts of the organization. When the topic is customer-service-related, most organizations are ill-equipped to deliver the level of support needed resulting in a splintered, disjointed customer experience. Get your free copy of “Customer Care in a Social World” whitepaper where you will learn: • Three qualifications needed for a social-enabled contact center • To identify the stage of social-enablement for your contact center
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customer care, social world, oracle, crm, social media, knowledge management, data management, business technology
    
Oracle
Published By: Oracle     Published Date: Aug 08, 2013
As social media use has grown, an urgent need has emerged to correlate the information generated through social data with existing consumer information, and integrate it with sophisticated data management systems. This white paper describes how organizations can blend social insights with more-traditional data in an integrated customer data hub to optimize social strategies and create outreach efforts, new products, and campaigns grounded in real-time, repeatable, automated, and scalable analysis.
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social media, business intelligence, customer hub, crm, oracle, knowledge management, data management, business technology
    
Oracle
Published By: Oracle     Published Date: Aug 08, 2013
Deliver the right answer at the right time to customers no matter the channel. From self-service website queries to social media to your contact center, provide consistent and relevant answers faster - increasing customer loyalty and reducing costs.
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customers, oracle, right time, channel, customer loyalty, reducing costs, knowledge management, data management, business technology
    
Oracle
Published By: Oracle     Published Date: Aug 15, 2013
Social media is transforming customer care and should be considered a strategic vehicle for delivering excellent customer experiences. A majority of social conversations are ‘noise’, however, there are topics that are relevant to different parts of the organization. When the topic is customer-service-related, most organizations are ill-equipped to deliver the level of support needed resulting in a splintered, disjointed customer experience. Get your free copy of “Customer Care in a Social World” whitepaper where you will learn: • Three qualifications needed for a social-enabled contact center • To identify the stage of social-enablement for your contact center
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customer care, social world, oracle, crm, social media, enterprise applications, business technology
    
Oracle
Published By: Oracle     Published Date: Aug 15, 2013
Deliver the right answer at the right time to customers no matter the channel. From self-service website queries to social media to your contact center, provide consistent and relevant answers faster - increasing customer loyalty and reducing costs.
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customers, oracle, right time, channel, customer loyalty, reducing costs, enterprise applications, business technology
    
Oracle
Published By: Venafi     Published Date: Mar 26, 2015
This technical case study addressing key and certificate security issues is designed for security conscious enterprises to understand real-life attack scenarios that threaten their businesses in today’s world. This white paper demonstrates a recent attack that used cryptographic keys and digital certificates as well as guidance on how to protect certificates and keys and quickly discover and remediate breaches. This paper should be read by more technical IT security sta? who are interested in detailed attack methods and remediation tactics. The executive summary is intended for IT Security leaders (CISOs and their direct reports) and addresses the proof-of-concept attack impacts on the business.
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secutiry, certificates, keys, security attacks, business
    
Venafi
Published By: Absolute Software     Published Date: May 31, 2016
This is arguably the most unsettling time in history to be a CIO. The IT landscape is shifting at a rapid pace with advances in social media, mobility and big data. The proliferation of advanced robotics is just around the corner and the Internet of Things is connecting even the most mundane objects to the internet—and probably the corporate network. Back in the 1990s, most computer hackers were interested in gaining access to networks purely for kudos among their peers. Today hackers have monetized their skills and make their living from finding vulnerabilities in IT networks.
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data, big data, security, corporate network, mobility
    
Absolute Software
Published By: LifeSize, a division of Logitech     Published Date: Aug 25, 2011
The top five myths of federal telepresence, along with the truth
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lifesize, video conferencing, multimedia presentation, productivity, high definition
    
LifeSize, a division of Logitech
Published By: LifeSize, a division of Logitech     Published Date: Aug 25, 2011
This briefing from the Government Business Council (GBC) describes the growth of telework and how agencies can identify key indicators for success...
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lifesize, video conferencing, multimedia presentation, productivity, high definition
    
LifeSize, a division of Logitech
Published By: LifeSize, a division of Logitech     Published Date: Aug 25, 2011
Learn more about how LifeSize is changing the game in the video space and what government agencies should be looking for when purchasing video confere
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lifesize, video conferencing, multimedia presentation, productivity, high definition
    
LifeSize, a division of Logitech
Published By: LifeSize, a division of Logitech     Published Date: Aug 25, 2011
This survey shows that technology has evolved in such a way that telework centers' function can translate to work station in employee's homes.
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lifesize, video conferencing, multimedia presentation, productivity, high definition
    
LifeSize, a division of Logitech
Published By: Adobe     Published Date: Jan 27, 2014
Make the most effective use of your budget to meet business goals
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media optimizer, paid media, media optimization, technology, marketing
    
Adobe
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