know your customer

Results 51 - 75 of 95Sort Results By: Published Date | Title | Company Name
Published By: Adobe     Published Date: Oct 24, 2018
Once upon a time, teams and technologies were built to gain insights around specific channels and devices. But in a world where customers constantly change devices, knowing how customers behave on one device isn’t enough. It’s time to go beyond the device and change the way you look at how customers interact with your brand. Because once you get the full picture, you can make each interaction with your customer even more intriguing and memorable than the last.
Tags : 
    
Adobe
Published By: Monotype     Published Date: Jun 29, 2017
After years spent hidden in the shadows of Millennials, Generation Z is taking over the spotlight and making some serious waves in the process. Gen Zs are the first true digital natives, born between the late 1990’s to the mid 2000’s, and only know a world with Internet access, social media and smartphones. This “YouTube generation” is tech-savvy and pragmatic, drives innovation and the way we consume media, and they’re pushing brands and marketers to catch up in the process. Like, follow, read, repeat In an era of massive information (and advertising) overload, the brand-consumer relationship is a delicate dance. One misstep and a disgruntled customer will gladly find a new partner. Thanks to a mobile-first, visually rich, social and digital world, people expect flexibility, authenticity and consistency in every single interaction with a brand. In order to keep your customers engaged and happy, look to the emerging behaviours and preferences of Generation Z as a beacon for what’s to c
Tags : 
generation z, communication, media, marketing, branding, customer engagement, digital engagement
    
Monotype
Published By: 8x8 Inc.     Published Date: Aug 09, 2017
Do you know what happens when a customer connects with your contact center? Not just the way in which he or she is routed to an agent, or the information accessed during the interaction— but what really happens in the conversation that makes the encounter an exceptional one? Do you have any insight into how your agent responded to that individual user, or a way to proactively ensure that other prospects and customers on any channel can have a consistent and positive experience? Are you leveraging all employees in your organization who have a stake in the customer experience, either directly or because their job influences the process? Do you feel confident that you have every metric at your disposal to make the best business decisions? Download now to learn more!
Tags : 
modern customer, contact center, customer engagement, branding
    
8x8 Inc.
Published By: Tact     Published Date: Sep 06, 2016
Did you know that sales reps typically waste up to 16 hours per week on non-selling tasks? If your sales team is spending too much time on non-selling tasks, logging sales activities to Salesforce, hunting for customer information and documents, or copy-pasting data between separate systems, they might resist the rise of mobile CRM solutions like Salesforce1. However, it’s important to figure out how to enable these teams in the field, as 55% of salespeople will access sales applications exclusively through smartphones or tablets by the end of 2016. It’s not surprising that salespeople will increase their use of mobile apps 125% from 2015-2017. In this whitepaper from Tact, you’ll learn 1) common challenges facing field sales teams, 2) a framework for thinking about mobile sales productivity, 3) essential characteristics for evaluating mobile sales solutions, and 4) key trends in mobile sales.
Tags : 
salesforce, salesforce.com, crm, sales productivity, sales enablement, salesforce adoption, crm adoption, sales management, crm best practices, salesforce best practices, mobile applications, field sales, mobile field sales, tactile, tact, chuck ganapathi
    
Tact
Published By: Teradata     Published Date: Apr 30, 2014
Knowledge is power. And for marketers, there is no greater knowledge than understanding your customers. What would you do if you knew you always had the right data to gain insight on your customers and your related marketing efforts? Get your data working for you – Download our whitepaper today!
Tags : 
teradata, marketing, data driven marketing, connecting to customers, higher revenue, customer experience
    
Teradata
Published By: RightAnswers     Published Date: Sep 11, 2013
Customer service for B2B is challenging: products and services can be complex and the knowledge needed to solve customer problems is often fragmented throughout an organization. But effective knowledge management empowers customer service reps – and even customers themselves – while providing measurable benefits to your business. It enables quick, accurate and consistent customer solutions. This brief explores 20 metrics that measure those benefits – in other words, your “return on knowledge.”
Tags : 
return on knowledge, knowledge management, rightanswers, knowledge, measuring business benefits, crm, customer relationship management, crm, b2b
    
RightAnswers
Published By: HP     Published Date: Jan 20, 2015
There are many new ways Big Data analytics can significantly boost marketing and promotional efforts through real-time and historical analysis of online data, such as clickstream or purchase transactions. Unstructured data based on social media—even photos and video—offers enormous potential when analyzed with the right tools.
Tags : 
big data, hp haven, scalable, secure data platform, ecosystem, security
    
HP
Published By: Gigya     Published Date: Jun 08, 2015
Customer Identity Management provides the tools you need to drive registrations, manage customer data and use it to improve cross-channel customer experiences and relationships. Know your customers on a deeper level Get a single customer view across channels Turn data into relationships and results
Tags : 
customer identity management, customer data, cross-channel customer experience, drive registrations, enterprise applications
    
Gigya
Published By: Main Street Hub     Published Date: May 06, 2016
This essential guide contains everything you need to know about using Twitter for your business. Learn how to attract new customers, continue conversations with existing customers, and keep them coming back!
Tags : 
local business, small business, business owner, social media for business, twitter, facebook, social media service, marketing, customer service, business technology
    
Main Street Hub
Published By: EverString     Published Date: Jul 27, 2018
You have lots of leads, but finding the right match is getting harder and harder. You know the good leads are out there. They might even be looking for you. The trouble is, those good leads are hidden among so many bad ones. Your sales and marketing teams know this. They’re facing a deluge of data, not all of it reliable, and they’re trying to decode that data using outdated point solutions and imperfect criteria. Which means a lot of time spent running campaigns, initiating conversations and booking meetings that go nowhere. If this were the dating world, we’d be talking about a calendar full of bad first dates. Everyone’s “swiping right,” but no one’s truly matching. No one’s getting a second date. No one’s committing. Something just isn’t working. We can’t help you if you’re dating. But if you’re trying to sell your company’s products and services—well, the game is about to change. Instead of moving through a volume of potential customers as quickly as possible to build pipeline, th
Tags : 
    
EverString
Published By: Scribe     Published Date: Oct 09, 2013
Today’s customers are empowered with information – if they want to know something, they can look it up in an instant. Having information they need at their fingertips is expected. Having information at the ready – whether your sales or service personnel are in the field or in the office – is no longer a competitive advantage, it’s expected and required. In this whitepaper, you will learn how Scribe’s customer data integration solutions and connectors let you put customer information where it needs to go quickly and easily. Don’t be that business who makes their customers wait for answers!
Tags : 
scribe, scribe software, data, data integration, business systems integration, applications, integration platforms, cloud, scribe online, it solutions, crm, crm integration, data management, business technology
    
Scribe
Published By: Oracle Service Cloud     Published Date: Mar 23, 2016
You know what you need to do—provide personalized service anytime, anywhere, on any device. You know why you need to do it—a 10 percent increase in your customer experience score can translate into an additional $1B in revenue! The issue is, “How to get from where you are today, to where you need to be?” That’s where Oracle’s Roadmap to Modern Customer Service (RTM) can help. The RTM framework enables you to determine your current stage of customer service maturity and map out your steps for getting to the next level. To help get you started, here is a brief overview of the three stages of customer service maturity.
Tags : 
oracle, service cloud, customer service, customer engagement
    
Oracle Service Cloud
Published By: Microsoft     Published Date: Jul 20, 2018
As a software vendor, you know that offering innovative solutions with built-in intelligence is becoming a requirement in today’s application marketplace. On top of this, you need to bring your apps to market as quickly as possible while providing more value for your customers, without incurring additional development and operating costs. Microsoft has been investing heavily in AI, extending a breadth and depth of intelligent services ready for use in the cloud. This enables you to jump in quickly to make use of existing tried-and-true AI models, and focus more effort on delivering quality products to customers. High-level services to jump-start your intelligent apps One of the key benefits of working with the Microsoft Azure AI platform is that the hard work has already been done. Developers can make use of services with pre-trained, customizable models rather than having to build their own models from the ground up. You can refine these models to better suit your customers’ needs and
Tags : 
    
Microsoft
Published By: Microsoft Dynamics     Published Date: Jul 03, 2008
Knowing your customers and their needs as thoroughly as possible is central to any business.  And that's the very point of customer relationship management software, sophisticated business software commonly known as CRM.  The question is, is CRM for you? This webcast provides an informative discussion around CRM and outlines seven criteria that will help you decide if you are ready for Microsoft CRM.
Tags : 
crm, microsoft crm, contact management, sales tool, contact tool, microsoft
    
Microsoft Dynamics
Published By: Stratus Technologies     Published Date: Nov 11, 2009
You probably know Stratus Technologies' fault-tolerant ftServer systems and services for delivering uptime of nearly 99.9999% for the world's most essential applications. What you might not know is how effectively - and how simply - our mission-critical Support Services let your enterprise protect this industry-leading availability. Our focus on preventing downtime and data loss brings you much more than basic break-fix support. If you're used to average server support, get ready to experience meaningful differences. One example: It's not uncommon for Stratus Support Services to identify problems before our customers do. Stellar satisfaction ratings of 96% or higher show the value our clients place in these services.
Tags : 
activeservice, stratus, fault tolerance, ftserver, application management, virtual technician
    
Stratus Technologies
Published By: Cisco     Published Date: Jan 29, 2009
In a marketplace where too many products and services are chasing too little demand, businesses face a daunting challenge: do everything possible to attract and retain customers.The stakes are high.
Tags : 
cisco, customer satisfaction, crm, customer attrition, retain customers, customer infidelity, trouble-free shopping experience, knowing your customer, customer experience roadmap, barriers to information, barriers to connectivity, converging networks, ip communication tools
    
Cisco
Published By: IBM Software     Published Date: Sep 13, 2011
As marketing programs become more expensive, and response and conversion rates plummet, knowing your customers is key to maximizing the profitability of your direct marketing campaigns. View this brief video to learn how you can gain valuable insight into your customers' behaviors and more accurately predict how they will respond to your marketing efforts.
Tags : 
ibm, analytics toolkit, marketers, customer behavior, technology, profitability
    
IBM Software
Published By: IBM     Published Date: Oct 24, 2012
Having a deep understanding of the customer and orchestrating the customer's experience to be consistent and relevant across channels is marketing's new mandate. Learn how you can achieve this by delivering positive brand experience and engagement.
Tags : 
brand experience, customer experience, cross-channel engagement, business technology
    
IBM
Published By: Allbound     Published Date: Mar 14, 2016
What is the most important asset for your company? The people. We all know this by now. Your employees are what makes your business function. What is the most important asset of your sales channel? The people. But this time, they are not your employees, they are your customers. Let us take you along the new customer journey (which, does not end at point of purchase), and share how to empower your channel teams with the knowledge they need to best meet the needs of today’s customers. In this ebook, you’ll learn three tips on how to write a great customer success story that champions both your customers and your partners, how to find and retain quality partners, how to keep customers happy while keeping your sanity, and how to create authentic channel marketing, making your business a preferred customer choice.
Tags : 
    
Allbound
Published By: Acquia     Published Date: Feb 26, 2015
Way back in 1999—a thousand years ago in Internet years—a writer and designer, named Darcy DiNucci, coined the phrase Web 2.0. This marked the beginning of the web as a social experience, eventually altering commerce so that today customers can be brand advocates who play a crucial role in building your business. You already know that your customers are talking about your brand on social media platforms, posting images from your product pages to Pinterest, and checking reviews. The brick-and-mortar and virtual commerce experiences have become so intertwined that customers sometimes make an online purchase while standing in your store. So, there's no question that all commerce today is social, and this ebook will dive deeper into that concept.
Tags : 
social experience, acquia, vitual commerce experience, online shopping
    
Acquia
Published By: Mimecast     Published Date: Aug 19, 2015
A spear-phishing attack could bring your company to its knees – today. For all you know, you may already be under attack. That could result in a data breach that lands your company in the glare of the news cameras – and in hot water with your customers, partners and investors.
Tags : 
mimecast, social media, spear-phishing, data breach, personalized emails, network defenses, security, it management, knowledge management, data management
    
Mimecast
Published By: Oracle Social Cloud     Published Date: Jan 14, 2015
Did you know that 97% of business executives want social integrated across their enterprise? According to a recent Oracle global study, respondents nearly unanimously sang the praises of becoming a social business. Social gives you a window into the consumer like never before, revealing affinities that allow your business to understand and personalize engagements that build stronger customer relationships. Consumers don’t see social as a “marketing channel”. They just view it as part of their communications; it’s embedded in their daily mobile and digital experiences. Businesses should be thinking the same way. As Altimeter sees it, social business is the deep integration of social media and social methodologies into the organization to drive business impact
Tags : 
command center, social listening, influencers, digital, social marketing, social intelligence, cmo, oracle, research, social business; marketing cloud
    
Oracle Social Cloud
Published By: K2     Published Date: Apr 27, 2015
Download this free report to ensure you have the knowledge you need to retain your customers as you head into 2015.
Tags : 
business process management, cloud-based work orchestration, smart process apps, bpm market, "low-code" platforms, dynamic case management
    
K2
Published By: IBM     Published Date: May 25, 2016
In this IBM limited-edition Dummies book, you’ll learn what operational decision management (ODM) is and how it can benefit your organization by helping to: - Enable faster and more agile change so your business can react more quickly to opportunities and threats - Automatically capture knowledge so it can be reused to make better business decisions - Manage compliance better by providing a clear record of the rules that govern business operations - Make operational decisions more predictable and repeatable while also allowing you to model, measure, collaborate on and refine these decisions as your business needs change - Improve customer service with more consistent and accurate rules-based decisions, as well as by personalizing the user experience
Tags : 
ibm, odm, operational decision management, odm, middleware, connect, enterprise applications, business technology
    
IBM
Published By: Gomez Marketing     Published Date: Jan 06, 2011
Do you know your mobile customers - really? Without genuine insight, you might be tempted, for example, to offer mobile users the regular website that works well with your Internet customers. But most smart and feature phones cannot support the complex, high-bandwidth Flash and Ajax applications at the heart of your site. Further, your feature and content rich website can pose numerous usability, navigation, or even screen real estate issues on hand-held devices.
Tags : 
gomez, web performance, mobile, mobility, site performance, ecommerce, online shopping, web performance
    
Gomez Marketing
Start   Previous    1 2 3 4    Next    End
Search Research Library      

Add Research

Get your company's research in the hands of targeted business professionals.

“I am the Inspector Morse of IT journalism. I haven't a clue. D'oh” - Mike Magee