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Published By: Pega     Published Date: May 25, 2016
CRM Provides The Cornerstone Of A Great Customer Experience
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best practices, competitive advantage, pegasystems, business practices
    
Pega
Published By: Hewlett Packard Enterprise     Published Date: Aug 23, 2018
Cost Savings And Business Benefits Enabled By The 3PAR StoreServ All-Flash Storage System and Recovery Manager Center (RMC)
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Hewlett Packard Enterprise
Published By: Juniper Networks     Published Date: Mar 27, 2018
In our 40-criteria evaluation of data center hardware platforms for software-defined networking (SDN), we identified the nine most significant players — Alcatel-Lucent Enterprise, Arista Networks, Extreme Networks (which recently acquired Brocade Communications System’s data center networking business), Cisco Systems, Cumulus Networks, Dell, Huawei, Juniper Networks, and Pluribus Networks — and researched, analyzed, and scored them. This report shows how each provider measures up and helps infrastructure and operations professionals (I&O) make the right choice.
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Juniper Networks
Published By: Juniper Networks     Published Date: Mar 27, 2018
These guidelines explain how participating companies may use Forrester Wave™ research in their sales, marketing, and/or promotional materials. Please note that, in accordance with Forrester’s Citation Policy, a company must either be a current Forrester subscriber or have purchased reprint rights to the evaluation in order to cite from the evaluation or use the Forrester Wave findings in any of its material.
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Juniper Networks
Published By: Microsoft     Published Date: May 04, 2017
Microsoft commissioned Forrester Consulting to conduct a Total Economic Impact™ (TEI) study and examine the potential return on investment (ROI) enterprises may realize by deploying Office 365. The purpose of this study is to provide readers at large organizations (more than 1,000 users) with a framework to evaluate the potential financial impact of Office 365 on their organizations.
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Microsoft
Published By: CA Technologies EMEA     Published Date: Sep 14, 2018
CA Privileged Access Manager protects an organization’s business and empowers its people. The solution protects critical accounts and endpoints while providing a seamless user experience. CA commissioned Forrester Consulting to conduct a Total Economic Impact™ (TEI) study and objectively examine the potential return on investment (ROI)enterprises may realize by deploying its Privileged Access Manager solution. The purpose of this study is to provide readers with a framework to evaluate the potential financial impact of the CA Privileged Access Manager solution on their organizations
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CA Technologies EMEA
Published By: Adobe     Published Date: Aug 30, 2017
In our 35-criteria evaluation of data management platforms (DMPs), we identified the 11 most significant ones The ADEX, Adform, Adobe, KBM Group, Lotame, MediaMath, Neustar, Nielsen, Oracle, Salesforce, and Turn and researched, analyzed, and scored them. This report shows how each provider measures up and helps B2C marketing professionals make the right choice.
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Adobe
Published By: Adobe     Published Date: Sep 12, 2017
Read Forrester's inaugural Wave for Digital Intelligence Platforms to see why Adobe is the only leader. Forrester assesses 15 capabilities needed to develop a holistic understanding of customers across digital touchpoints.
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Adobe
Published By: Adobe     Published Date: Sep 12, 2017
Read the Forrester Wave: Data Management Platforms to see why Adobe Audience Manager is recognized for consistency and category leadership. Forrester states, "Adobe is a smart choice for marketers focused on extending control across channels."
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Adobe
Published By: Adobe     Published Date: Sep 12, 2017
Read Forrester's inaugural Wave for Omnichannel Demand-Side Platforms to learn why Adobe is a leader. Adobe Advertising Cloud received top scores in product strategy and digital ecosystem footprint, and achieved the highest scores in 14 criteria.
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Adobe
Published By: Adobe     Published Date: Sep 12, 2017
Read the Gartner MQ: Multichannel Campaign Management to learn why Adobe is a leader. Forrester states, "Consider Adobe Campaign for breadth of digital and offline campaign management capabilities and its tight link to the analytics and content management functions within Adobe Experience Cloud."
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Adobe
Published By: Adobe     Published Date: Sep 12, 2017
Read the Forrester Wave: Real-Time Interaction Management to see why Adobe is a leader. Forrester states, "Adobe bridges the martech/adtech gap with channel-focused RTIM."
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Adobe
Published By: Adobe     Published Date: Nov 09, 2017
Robust Data Management Platforms drive intimate customer experiences. You know the importance of identifying your best customer segments and treating them right. You also know that takes a ton of work. But it’s work that we can help you accomplish with our integrated and secure Data Management Platform (DMP). By using Adobe Audience Manager, our DMP offering, you'll aggregate data from all your sources to better understand your current customer segments, while we also help you identify new audiences to target. The new Forrester Wave™: Data Management Platforms, Q2 2017 says “Adobe was a DMP Forrester Wave leader in 2013 and 2015, and continues to set the pace in this Forrester Wave.” See where we receive the highest scores and why we are named a Leader in this report.
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Adobe
Published By: Adobe     Published Date: Nov 09, 2017
In our 26-criteria evaluation of digital intelligence (DI) platform providers, we identified the 10 most significant ones — Adobe, Cxense, Evergage, Google, IBM, Localytics, Mixpanel, Optimizely, SAS, and Webtrekk — and researched, analyzed, and scored them. This report shows how each provider measures up and helps customer insights (CI) professionals make the right choice.
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Adobe
Published By: Adobe     Published Date: Feb 27, 2018
Forrester's research uncovered a market in which Adobe and Salesforce lead the pack. IBM, Oracle, Salesforce, SAP Hybris, and SAS offer competitive options. Marketo lags but is still a contender.
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Adobe
Published By: Adobe     Published Date: Mar 26, 2018
In our 33-criteria evalution of cross-channel campaign mangement providers, we identified the 12 most signiifcant ones.
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Adobe
Published By: Adobe     Published Date: Mar 26, 2018
In our 26-criteria evaluation of digital intelligence (DI) platform providers, we identified the 10 most significant ones — Adobe, Cxense, Evergage, Google, IBM, Localytics, Mixpanel, Optimizely, SAS, and Webtrekk — and researched, analyzed, and scored them. This report shows how each provider measures up and helps customer insights (CI) professionals make the right choice
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Adobe
Published By: Adobe     Published Date: Mar 26, 2018
In our 35-criteria evaluation of data management platforms (DMPs), we identified the 11 most significant ones — The ADEX, Adform, Adobe, KBM Group, Lotame, MediaMath, Neustar, Nielsen, Oracle, Salesforce, and Turn — and researched, analyzed, and scored them. This report shows how each provider measures up and helps B2C marketing professionals make the right choice.
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Adobe
Published By: Adobe     Published Date: Mar 26, 2018
In our 36-criteria evaluation of omnichannel demand-side platform (DSP) providers, we identified the 11 most significant ones — Adform, Adobe, AOL, AppNexus, DataXu, Google, MediaMath, Rocket Fuel, The Trade Desk, Turn, and Viant — and researched, analyzed, and scored them. This report shows how each provider measures up and helps marketing professionals make the right choice.
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Adobe
Published By: Adobe     Published Date: Apr 23, 2018
Adobe sits at the nexus of content, media, and marketing. Adobe provides an EMSS offering spanning marketing, advertising, analytics, and content management capabilities. Of the vendors included this study, Adobe maintains the highest degree of overall strategic focus on marketing and consumer engagement. Adobe is investing heavily in its platform’s core services to unify data, content, and shared functionality across products. Adobe stands out for its digital intelligence, content handling, and aggressive rollout of AI features. Reference clients praise Adobe for their application usability and account management.
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Adobe
Published By: Adobe     Published Date: May 04, 2018
Adobe is the only Leader in Digital Intelligence Platforms. Digital intelligence with scope and depth. Your customers come to you from different places, so your data insights should do the same thing. Adobe Experience Cloud’s digital marking and analytics solutions help you combine insights from existing, new, and emerging channels. Read the Forrester Wave™: Digital Intelligence Platforms, Q2 2017 to find out why we stand alone among DI platform vendors.
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Adobe
Published By: Adobe     Published Date: May 04, 2018
When Adobe leads, better customer experiences follow. According to the Forrester Wave™, we stand out for our digital intelligence and aggressive rollout of AI features. The end goal is to provide you with the tools for better customer insight and engagement. Read more in The Forrester Wave™: Enterprise Marketing Software Suites (EMSS) Q1 2018 report.
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Adobe
Published By: Gigamon     Published Date: Oct 19, 2017
Download the Forrester Total Economic Impact™ of Gigamon: Cost Savings and Business Benefits Enabled by Gigamon to see how customers benefit from comprehensive and scalable visibility across their networks. This study delves into a cost-benefit analysis of the Gigamon security delivery platform, network visibility and traffic monitoring solutions that enable companies to see what matters in order to meet their security objectives, increase productivity and keep hardware, software and personnel costs in check without affecting performance.
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Gigamon
Published By: IBM     Published Date: Aug 01, 2018
Forrester & IBM collaborate on a guide to DevOps velocity to learn how to rapidly exceed customer expectations without sacrificing quality.
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IBM
Published By: AstuteIT_ABM_EMEA     Published Date: Feb 01, 2018
Why Read This Report The demand for databases is on the rise as organizations build next-generation business applications. NoSQL offers enterprise architecture (EA) pros new choices to store, process, and access new data formats, deliver extreme web-scale, and lower data management costs. Forrester’s 26-criteria evaluation of 15 big data NoSQL solutions will help EA pros understand the choices available and recommend the best for their organization. This report details our findings about how each vendor fulfills our criteria and where they stand in relation to each other to help EA.
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nosql, market, industries, strategy, presence, vendor
    
AstuteIT_ABM_EMEA
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