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Published By: ChannelAdvisor     Published Date: Jan 17, 2019
"With millions of sellers and billions of products to compete with on marketplaces, itís easy to get buried in data every day ó and still feel behind. And this is now true across almost all product verticals, as more and more niche categories become intense competitive battlegrounds. Shoppers know they have multiple options for purchasing the same item, and itís no longer your product descriptions and images alone that capture attention. If you want to consistently rise to the top of results, a structured pricing strategy is a must. In this eBook, youíll learn: - Complications of marketplace pricing - Benefits of strategic pricing - Pricing best practices - And more"
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ChannelAdvisor
Published By: ChannelAdvisor     Published Date: Jan 17, 2019
"Whether you call yourself a company, brand, brand manufacturer, manufacturer, wholesaler, branded manufacturer or one of the other myriad of categorizations out there, thereís never been a better time to focus on direct-to-consumer (D2C) marketplaces as part of your go-to market strategy. Some 60% of consumers are already visiting your website instead of your retailersí sites, and more than half will opt to buy directly from brand manufacturers when given the option. After years of relying on marketplaces to handle so many mission-critical activities, it can be challenging to build a successful D2C model that thoroughly addresses them all. This process will require a new way of thinking for you, a cultural shift for your employees and a lot of logistics for everyone involved. But how can you know when itís time to start selling on e-commerce marketplaces? While the benefits of transitioning to a D2C marketplace model are undeniable, it also requires a significant investment of time
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ChannelAdvisor
Published By: Oracle OMC     Published Date: Nov 30, 2017
The face of retail Ė both online and instore Ė is rapidly evolving. In addition to margin pressures, resource constraints, and competitive challenges retailers face on an ongoing basis, many are struggling to keep up with the evolving demands of vocal consumers. As new channels and buying habits emerge and evolve, many retail marketers have struggled to keep up. Although many have adopted new technologies to address new channels and challenges, the rapid pace of technological change has created new challenges including: Data silos E-mail marketing overload Channel coordination and conflict These challenges, coupled with the rising cost of acquiring and managing customer data, are compounded by increasing scrutiny on marketing budgets and an expectation of being able to prove the value of every campaign in terms of increased revenues.
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Oracle OMC
Published By: Oracle OMC     Published Date: Nov 30, 2017
Itís the job of todayís marketers to deliver cross-channel experiences that are personalized, relevant, and timely. When you engage your customers on their terms you create the long-lasting relationships that your business and brand need to drive loyalty and advocacy. Hereís the good news. Itís now possible thanks to the boom of marketing technology solutions. In the last five years the amount of marketing technology options has skyrocketed from just 150 solutions to more than 4,000. This can only mean one thing: marketing technology is here, rapidly being adopted, and proving its value every day. The question is: How can you use technology to deliver the best of your brand for your customers? It all starts with customer experience.
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Oracle OMC
Published By: Infosys     Published Date: Jan 02, 2019
Challenge: An air purifier manufacturer needed to remind customers to periodically change filters to maintain product efficiency and deliver consistent customer experience. Solution: We helped them develop a Bluetooth enabled Ďsmartí air filter, where an embedded sensor measured the effectiveness of the filter and relayed that information to an iOS or Android app. Users were alerted when filters needed replacing, and given the opportunity to buy directly through online retailers and also to subscribe to the Amazon Device Replenishment Service. Outcomes: ē Increased revenue through replacement filter sales ē Expected to touch 50,000 users in the first year ē Integrated with Amazon Alexa for seamless digital experience ē Powerful product differentiation in a crowded market
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Infosys
Published By: RSM US     Published Date: Dec 18, 2017
Middle market companies are becoming more comfortable with outsourcing solutions, driving increased utilization of finance and accounting outsourcing (FAO). The evolution of FAO enables companies to focus on their core business, while leveraging external resources to increase finance and accounting productivity. What makes RSMís FAO platform different is specific industry knowledge, and unique business processes, workflows and structures that have been developed through years of successful engagements. We implement proven strategies from a people, process and technology perspective that are customized for each client and canít be found in an out-of-the-box technology solution.
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RSM US
Published By: RSM US     Published Date: Dec 20, 2017
There is an increasing demand for finance and accounting outsourcing (FAO) among middle market companies, as organizations become more comfortable with the solution. FAO helps companies enhance the efficiency and effectiveness of the finance and accounting function through process and technology improvements, enabling internal employees to focus on the core business. RSM US LLPís FAO platform goes beyond out-of-the-box functionality within technology solutions, integrating additional intellectual property, including workflows, business processes and organizational frameworks. By leveraging this comprehensive platform, our FAO team can help middle market companies overcome a myriad of finance and accounting challenges. These include hiring, training and developing staff, and most importantly producing actionable finance and accounting information in a timely manner to make critical business decisions.
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RSM US
Published By: Group M_IBM Q1'18     Published Date: Jan 08, 2018
For increasing numbers of organizations, the new reality for development, deployment and delivery of applications and services is hybrid cloud. Few, if any, organizations are going to move all their strategic workloads to the cloud, but virtually every enterprise is embracing cloud for a wide variety of requirements. To accelerate innovation, improve the IT delivery economic model and reduce risk, organizations need to combine data and experience in a cognitive model that yields deeper and more meaningful insights for smarter decisionmaking. Whether the user needs a data set maintained in house for customer analytics or access to a cloud-based data store for assessing marketing program results ó or any other business need ó a high-performance, highly available, mixed-load database platform is required.
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cloud, database, hybrid cloud, database platform
    
Group M_IBM Q1'18
Published By: Group M_IBM Q1'18     Published Date: Jan 08, 2018
As organizations develop next-generation applications for the digital era, many are using cognitive computing ushered in by IBM Watsonģ technology. Cognitive applications can learn and react to customer preferences, and then use that information to support capabilities such as confidence-weighted outcomes with data transparency, systematic learning and natural language processing.
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database, applications, data availability, cognitive applications
    
Group M_IBM Q1'18
Published By: IBM     Published Date: Jul 05, 2018
IBMģ Information Governance Catalog helps you understand your information and foster collaboration between business and IT by establishing a common business vocabulary on the front end, and managing data lineage on the back end. By leveraging the comprehensive capabilities in Information Governance Catalog, you are better able to align IT with your business goals. Information Governance Catalog helps organizations build and maintain a strong data governance and stewardship program that can turn data into trusted information. This trusted information can be leveraged in various information integration and governance projects, including big data integration, master data management (MDM), lifecycle management, and security and privacy initiatives. In addition, Information Governance Catalog allows business users to play an active role in information-centric projects and to collaborate with their IT teams without the need for technical training. This level of governance and collaboration c
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IBM
Published By: IBM     Published Date: Jul 05, 2018
Scalable data platforms such as Apache Hadoop offer unparalleled cost benefits and analytical opportunities. IBM helps fully leverage the scale and promise of Hadoop, enabling better results for critical projects and key analytics initiatives. The end-to- end information capabilities of IBMģ Information Server let you better understand data and cleanse, monitor, transform and deliver it. IBM also helps bridge the gap between business and IT with improved collaboration. By using Information Server ďflexible integrationĒ capabilities, the information that drives business and strategic initiativesófrom big data and point-of- impact analytics to master data management and data warehousingóis trusted, consistent and governed in real time. Since its inception, Information Server has been a massively parallel processing (MPP) platform able to support everything from small to very large data volumes to meet your requirements, regardless of complexity. Information Server can uniquely support th
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IBM
Published By: IBM     Published Date: Jul 09, 2018
Data is the lifeblood of business. And in the era of digital business, the organizations that utilize data most effectively are also the most successful. Whether structured, unstructured or semi-structured, rapidly increasing data quantities must be brought into organizations, stored and put to work to enable business strategies. Data integration tools play a critical role in extracting data from a variety of sources and making it available for enterprise applications, business intelligence (BI), machine learning (ML) and other purposes. Many organization seek to enhance the value of data for line-of-business managers by enabling self-service access. This is increasingly important as large volumes of unstructured data from Internet-of-Things (IOT) devices are presenting organizations with opportunities for game-changing insights from big data analytics. A new survey of 369 IT professionals, from managers to directors and VPs of IT, by BizTechInsights on behalf of IBM reveals the challe
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IBM
Published By: Group M_IBM Q418     Published Date: Sep 10, 2018
After several years of relentless hardware and software innovation, the mainframe is at an inflection point from being a supporting platform of transaction revenue to becoming a source of revenue growth and innovation. Organizations are evolving toward what IDC calls the ďconnected mainframe.Ē The platform is transforming from a revenue-supporting machine into a revenue-generating machine and is increasingly playing a central role in organizationsí digital transformation (DX) journey. Key steps in achieving the connected mainframe require organizations to modernize and integrate the platform with their internal and external environments. IDC finds that these modernization and integration initiatives lead to new business innovations, which in turn are driving revenue growth and improving organizational operational efficiency.
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Group M_IBM Q418
Published By: Group M_IBM Q418     Published Date: Sep 10, 2018
After several years of relentless hardware and software innovation, the mainframe is at an inflection point. Itís quickly moving from being a supporting platform of transaction revenue to becoming a source of revenue growth and innovation. Organizations are evolving toward what IDC calls the ďconnected mainframe.Ē This evolution to the platform is also enabling the mainframe to play a central role in organizationsí digital transformation (DX) journey. Key steps in achieving the connected mainframe require that organizations modernize and integrate the platform with their internal and external environments. IDC finds that these modernization and integration initiatives lead to new business innovations, which in turn are driving revenue growth. Early adopters of a connected mainframe strategy have achieved more than 300% return on investment (ROI). Over 50% of the benefit value came from business productivity gains, realized from higher transaction volumes, new services, and/or business
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Group M_IBM Q418
Published By: Group M_IBM Q418     Published Date: Oct 02, 2018
Chatter about the cloud is everywhere. You can't turn on your TV, look at your smartphone, open a magazine or browse websites without being inundated with messages about the cloud. Proponents tell you the cloud will save you time, give you a place to store data, create a way to manage hard drive space on your phone and much more. Detractors will scare you with stories of hackers gaining access to personal photos and bank account numbers.
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Group M_IBM Q418
Published By: Group M_IBM Q418     Published Date: Oct 26, 2018
Over the past few years, business leaders have been the primary drivers of technology change, including making decisions to adopt new applications in the cloud, mandate a cloud-first strategy, offer new capabilities with an API-first strategy, and provide new applications to end users on mobile first. There are significant benefits to these cloud decisions because they decrease time to value, lower costs, and make it easier for organizations to experiment and innovate. But there are consequences as well, chiefly in the complexity of learning how to integrate applications and exchange data across a decentralized architecture that is largely driven by autonomous development decisions. This IDC White Paper answers the following questions about the need for hybrid integration: How are changes in business strategy and technology adoption requiring changes in how organizations approach integration? What are the major events that trigger integration adaptation? How are the roles involve
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Group M_IBM Q418
Published By: Group M_IBM Q418     Published Date: Oct 26, 2018
What are the benefits and costs of implementing an API Management solution? Forrester Consulting analyzed the Total Economic Impact (TEI) of IBM API Connect, developing a composite organization based on surveys of 32 IBM customers. Some of the key questions answered by this paper are: ē What are the costs associated with IBM API Connect, and what returns can I expect for my business? ē What are the benefits, both financial and business, that I can expect from API Connect? ē What's the financial impact of API Connect on developing new opportunities for businesses, developers, and customers? Read on to learn about the financial benefits of choosing API Connect as your API management solution.
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Group M_IBM Q418
Published By: Cardinal Health     Published Date: Dec 28, 2017
Identifying process improvements and safety standards, evaluating efficiency of current procedure supply, and uncovering new cost savings initiatives are critical components to understanding hidden waste. In order to find savings in that waste you need to take a critical look at your clinical and supply chain practices. Explore this infographic to understand how a Cardinal Health clinical assessment can benefit your ASC by uncovering waste and identifying savings
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Cardinal Health
Published By: Tricentis     Published Date: Jan 08, 2018
Data. It seems to be everywhere today and yet we can never get enough of it. But as it turns out, a lack of data isnít our problem -- our problem is the difficulty piecing together, understanding and finding the story in all the data thatís in front of us. In software testing in particular, the need for consolidated, meaningful test metrics has never been higher. As both the pace of development and the cost of delivering poor quality software increase, we need these metrics to help us test smarter, better and faster. Fortunately, business intelligence now exists to make this goal a reality. The analytics these tools provide can help drive efficient and effective testing by providing teams with insight on everything from testing quality and coverage to velocity and more. And this knowledge can position the QA team as trusted experts to advise the entire software development team on steps that can ensure a better quality end result.
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Tricentis
Published By: Tricentis     Published Date: Jan 08, 2018
QASymphony wrote this guide to share many of the best practices we have seen through hundreds of customer evaluations over the past few years. The following content will provide the key areas of focus for your evaluation process and help guide your selection of a new software testing tool.
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Tricentis
Published By: Tricentis     Published Date: Jan 08, 2018
If youíre in the software development business, thereís no doubt youíve heard of, dipped your toe into or even experienced the joys and pains of agile methodology. The Agile Method promotes adaptive planning, early delivery and continuous improvement, and encourages rapid and flexible response to change. Itís quickly becoming the gold standard for software development. And, as the agile world has heated up, so has the pressure on testers to produce timely releases without sacrificing quality. With the fast pace of Agile, there is rarely time to test everything, so requirements must be prioritized and testing automation is deployed where possible. With this guide youíll learn the importance of agile testing and the different types of testing, agile methodology, and our predictions on where the agile movement is headed.
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Tricentis
Published By: Empyr     Published Date: Jan 09, 2018
Like many brands with a large footprint of physical store locations, this automotive retailer was having trouble connecting its online ad spend to actual in-store revenue. In order to reach online consumers, their digital marketing strategy had been buying clicks (CPC) and impressions (CPM). They realized these methods were lacking because: - They had no true gauge of what ads were working - Their ROI was often inflated by making assumptions instead of using data - It required a heavy upfront investment
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Empyr
Published By: Ephesoft     Published Date: Jun 01, 2018
With the digitization of modern life, consumers have come to expect the same kind of real-time response and control from mortgage companies as they have experienced in other aspects of their lives. As a result of pervasive services like two-day or even same-day delivery from Amazon Prime, TV On Demand and made-to-order Nikes, consumers expect underwriters to process loans and communicate with them in a similarly personalized, real-time way. In response, traditional mortgage originators are transitioning legacy processes to compete with the game-changing speed of born digital disruptors like Rocket Mortgage and Better.com. This infographic outlines the eight technology trends that are top-of-mind for leading lenders.
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Ephesoft
Published By: Tenable     Published Date: Feb 05, 2018
12 Steps for Addressing Container Security Containers are an integral tool for most DevOps. While containers themselves do not have inherent security issues, they are often deployed unsecurely, causing security issues around vulnerabilities, visibility, compromise and compliance. How can the DevOps team looking for increased agility work with more closely with the security team looking for reduced risk? Download this Gartner report to: - Understand the unique security challenges posed by containers - Learn how security and risk management leaders concerned with cloud and emerging technologies can engage with and enable secure DevOps - Take 12 steps that will help you adopt containers with a level of acceptable, manageable risk that approaches the use of virtual or physical machines
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secure devops, gartner, analyst report, container security
    
Tenable
Published By: Tenable     Published Date: Feb 05, 2018
Ready, set, collaborate, automate Ė a mindset change for strengthening security. Industry research suggests there is significant interest in making DevOps more secure. In fact, Gartner reports "by 2021, DevSecOps practices will be embedded in 80% of rapid development teams, up from 15% in 2017." To help you effectively integrate security into your organizationís DevOps practice, Tenable encourages you to read the Gartner report, ď10 Things to Get Right for Successful DevSecOps.Ē Loaded with specific detailed recommendations, the report covers topics including: - Integrating security and compliance testing seamlessly into DevOps processes - Scanning for known vulnerabilities and misconĀgurations in all open-source and third-party components - Scaling infosec into DevOps by using a security champion model
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secure devops, gartner, analyst report, container security
    
Tenable
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