eloqua

Results 51 - 75 of 80Sort Results By: Published Date | Title | Company Name
Published By: Eloqua     Published Date: Sep 11, 2013
Turn tire kickers into customers (and other lead nurturing cliché’s that actually work.
Tags : 
oracle, lead nurturing, oracle eloqua
    
Eloqua
Published By: Eloqua     Published Date: Sep 11, 2013
Lead scoring. It’s not voodoo marketing anymore
Tags : 
oracle, oracle eloqua, lead scoring, grande guide to lead scoring, accurate lead scoring
    
Eloqua
Published By: Eloqua     Published Date: Nov 20, 2013
Successful email marketing, demand generation, and lead management processes hinge on a modern strategy closely aligned to buyer needs and expectations across all phases of the buying process. Using a wide spectrum of digital channels, today’s buyers employ an extensive network of tools and resources to make the most informed purchase decisions.
Tags : 
oracle, eloqua, marketing automation simplified, email marketing, demand generation
    
Eloqua
Published By: Eloqua     Published Date: Dec 17, 2013
There’s been a shift in how consumers go about finding new financial and insurance services and products, and that shift requires a new marketing ideology. The Modern Marketer follows new processes and uses new tools and technologies in order to reach results.
Tags : 
oracle, marketing automation, financial services, financial and insurance services, marketing ideology
    
Eloqua
Published By: Eloqua     Published Date: Dec 17, 2013
Powering Marketing Transformation: The Five Tenets of Modern Marketing in Financial Services and Ins.
Tags : 
oracle, modern marketing, financial services, insurance, compliance, marketing transformation
    
Eloqua
Published By: Eloqua     Published Date: Dec 17, 2013
Making Momentum Happen: Change Management for Financial Services and Insurance Marketing.
Tags : 
oracle, financial services, marketing, insurance marketing
    
Eloqua
Published By: Eloqua     Published Date: Dec 17, 2013
Nine Steps for Managing Change: Best Practices for Financial Services and Insurance Organizations.
Tags : 
oracle, managing change, best practice, insurance, oracle eloqua, marketing cloud service
    
Eloqua
Published By: Eloqua     Published Date: Dec 17, 2013
Changing buyer habits combined with reduced resources mean that organizations in the financial services and insurance industries are looking for new technologies that will meet evolving customer demands and increase overall efficiency.
Tags : 
oracle, financial services, marketing, insurance industries
    
Eloqua
Published By: Eloqua     Published Date: Dec 18, 2013
Defining the Modern Marketer: From Real to Ideal
Tags : 
oracle, eloqua, marketing, modern marketer, btob, research services
    
Eloqua
Published By: Eloqua     Published Date: Dec 18, 2013
How do you engage with your audience when they are otherwise engaged?
Tags : 
oracle, oracle eloqua, modern marketing, multi-channel engagement, how-to guide
    
Eloqua
Published By: Eloqua     Published Date: Dec 18, 2013
It’s not a secret: Your prospects are learning about your products without your help. Download: “Are you Taking Advantage of the Hidden Sales Cycle?” to find out more.
Tags : 
oracle, oracle eloqua, sales cycle, hidden sales cycle
    
Eloqua
Published By: Eloqua     Published Date: Dec 18, 2013
Find out more about Digital Body Language. Download “Reading and Responding to Your Prospects’ Buying Behavior in the Online World”
Tags : 
oracle, lead delivery, buying behavior, oracle eloqua, marketing, buying patterns, b2b transactions
    
Eloqua
Published By: Eloqua     Published Date: Apr 07, 2014
A How-To Guide for transforming your database to support effective segmentation and persona-driven communication and engagement.
Tags : 
oracle, oracle eloqua, lead scoring, marketing, sales, buying process, targeting, lead scoring
    
Eloqua
Published By: Eloqua     Published Date: Apr 07, 2014
Modern enterprise businesses need the right IT tools to engage customers online and keep them engaged until they buy. In short, they need marketing automation software.
Tags : 
oracle, oracle eloqua, modern marketing, multi-channel engagement, how-to guide, marketing automation
    
Eloqua
Published By: Eloqua     Published Date: Apr 07, 2014
If you’ve neglected the advantages of marketing automation software because you think implementation will be complex, read this.
Tags : 
oracle, oracle eloqua, modern marketing, multi-channel engagement, how-to guide
    
Eloqua
Published By: Eloqua     Published Date: Apr 07, 2014
Following are five areas in which marketers can employ marketing automation to deepen their relationship with Sales and help Sales identify, manage, and close deals.
Tags : 
oracle, b2b content marketing, marketing content, content marketing, crm
    
Eloqua
Published By: Eloqua     Published Date: Apr 07, 2014
You know that marketing automation is the greatest thing since sliced bread. After all, what else can help your marketers?
Tags : 
oracle, oracle eloqua, modern marketing, multi-channel engagement, how-to guide, revenue performance management
    
Eloqua
Published By: Oracle     Published Date: Dec 11, 2014
There are so many social options for businesses these days it can be overwhelming. This guide gives you some helpful tips on choosing what communities – from online forums and content hosting sites to brand communities and Q&A sites – are right for your business goals. How do you plan for participation? How do you ensure the highest value is delivered. And do you need a designated community manager? Find out.
Tags : 
oracle, eloqua, creative kickstarter, q&a, monitoring, networking, it management, knowledge management
    
Oracle
Published By: Oracle     Published Date: Dec 11, 2014
"Tips and tricks from the experts: How to ensure a smooth marketing automation software implementation. This guide will give you the top seven steps you must take before implementing any marketing automation software solution. From team formation and alignment to system integration and training, this is a must read for the concerned project manager or IT professional. Read: “Managing a Smooth Marketing Automation Software Implementation”"
Tags : 
oracle, eloqua, marketing automation, crm, intelligent integration, data quality, networking, software development
    
Oracle
Published By: Oracle     Published Date: Dec 11, 2014
It used to take just a slidedeck and some brochures to “enable” the sales team. Not anymore. With modern marketing technology, you now can arm sales with ESP-like insights on their prospects’ online activities in regards to your products and services. This guide reveals the insights and ammunition Modern Marketing offers around determining buyer readiness and the most effective ways to engage each, individually. Read it now.
Tags : 
oracle, eloqua, sales enablement, high-quality leads, productive marketing, networking, it management, knowledge management
    
Oracle
Published By: Oracle     Published Date: Dec 11, 2014
"It’s not a secret: Your prospects are learning about your products without your help. The hidden sales cycle has emerged over the past decade as the world has moved online. Before, the only way customers and prospects could get information about your products and services was by talking to you. Today, talking to you is the last thing they do. By the time they finally get in touch, most of them will have made their decisions. No more than ever, you must have a strategy in place to engage prospects anytime. Download: “Are you Taking Advantage of the Hidden Sales Cycle?” "
Tags : 
sales cycle, oracle, eloqua, online information, eguide, networking, software development, knowledge management
    
Oracle
Published By: Eloqua     Published Date: Mar 16, 2011
This whitepaper demonstrates how the fastest-growing companies are using Revenue Performance Management, or RPM, to break down silos between sales and marketing and drive explosive revenue growth.
Tags : 
benchmarking, forecasting, joe payne, lead management, lead scoring, marketing automation, predictive analytics, revenue
    
Eloqua
Published By: Eloqua     Published Date: Jan 19, 2012
Marketing has long worked to support their sales teams by providing them with a steady flow of qualified leads. The use of agreed upon criteria for defining a qualified lead has resulted in a reduction of historical challenges in lead follow-up, but has yielded high volumes of unqualified leads.
Tags : 
eloqua, marketing, marketing automation, sales, sales support, lead volume
    
Eloqua
Published By: Eloqua     Published Date: Sep 11, 2013
Event management and data cleansing rising more sharply than all other automated marketing practices.
Tags : 
oracle, modern marketers, modern marketers, email marketing
    
Eloqua
Published By: Eloqua     Published Date: Sep 11, 2013
Just how “modern” is your marketing?
Tags : 
oracle, modern marketing report, roi, b to b research services, marketing technology
    
Eloqua
Start   Previous    1 2 3 4    Next    End
Search Research Library      

Add Research

Get your company's research in the hands of targeted business professionals.

“I am the Inspector Morse of IT journalism. I haven't a clue. D'oh” - Mike Magee