customer centricity

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Published By: KPMG     Published Date: May 08, 2018
Many retailers have responded with a largely outdated omnichannel approach, focusing on integrating the physical and digital channels they use to interact with customers, when the problem is actually inside the business. Today's customers will remain loyal only if a brand offers them transparency and superior quality products while actively engaging with them to build a relationship they value. Meeting those needs has nothing to do with offering another physical, digital, or mobile channel and everything to do with running the business in a way that is customer-first and customer-centric.
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KPMG
Published By: Service Now     Published Date: Jan 26, 2018
The accelerating pace of technology innovation will offer organizations new opportunities to engage with customers as they build a digital business. Application leaders must be ready to translate habits of customer centricity into a new set of improved actions to support CRM and CX strategies.
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Service Now
Published By: Merkle     Published Date: Oct 19, 2012
As media and channels proliferate with the upsurge in digital touchpoints, we have access to massive volumes of customer data. This leads to the personalization of customer interactions that drive customer strategy as a business strategy.
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brand experience, customer experience, customer insights, communication management, marketing accountability, roi, data management, customer centricity, crm, buying behaviors, segmentation, customer lifecycle, integrated, customer solutions, target segmented customers, measurement, marketing strategy, competitive advantage, business strategy, customer value
    
Merkle
Published By: Merkle     Published Date: Oct 19, 2012
An effective marketing investment strategy will help you take inventory of your current measurement framework and develop a more accurate, reliable and consistent strategy for assessing and improving the performance of your marketing spend.
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marketing accountability, roi, data management, customer centricity, crm, buying behaviors, segmentation, customer lifecycle, integrated, customer solutions, target segmented customers, marketing measurement, marketing strategy, competitive advantage, business strategy, customer value, optimization, integrated marketing strategies, integrated, customer experience
    
Merkle
Published By: Merkle     Published Date: Oct 19, 2012
An integrated customer communication strategy places customer needs, behaviors and value at the center of all interactions and will result in increased revenue, profit and shareholder value.
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data management, customer centricity, crm, buying behaviors, segmentation, customer lifecycle, integrated, customer solutions, target segmented customers, marketing measurement, marketing strategy, competitive advantage, business strategy, customer value, kpi, optimization, integrated marketing strategies, integrated
    
Merkle
Published By: Polycom     Published Date: May 12, 2015
Whitepaper dealing with customer trust deficit. Those FSIs who are willing to work for the customer by transforming into customer centric experiences are poised to leapfrog ahead of their competition.
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polycom, enterprise, collaboration, fsi, compliance, customer, trust, customer experience
    
Polycom
Published By: FICO     Published Date: Aug 14, 2015
Using predictive analytics and decision management to put customers at center stage.
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fico, analytics, solutions, decision management, rules management., business technology
    
FICO
Published By: Singapore Economic Development Board     Published Date: Nov 14, 2018
Online payments giant Paypal drives global innovation with a forward-looking perspective, ‘fail-fast’ structure and customer-centricity. It shares how Singapore’s strong research institutions, fast-growing tech startup scene, and good talent is enabling its innovation priorities.
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Singapore Economic Development Board
Published By: Oracle     Published Date: Feb 10, 2016
Good supply chain management is essential to your operational efficiency, customer centricity, compliance, carbon footprint, and ultimately, your overall success. If handled correctly, your supply chain should improve customer service—along with the reputation of your brand—and boost your bottom line. But, as with many areas of business, the rules of the game are changing. What’s changing? Well, everything. New regulations, increased buyer expectations, shorter product lifecycles, fluctuations in demand, new market entrants, more ethical supplier management, poor visibility of globalized supply chains—all these things, and more, are testing the limits of the traditional supply chain model. The simple truth is that the way things used to be done, and the solutions that enabled it, are no longer up to the job. Today, organizations need levels of flexibility, integration, and visibility that are beyond what those systems were designed to deliver.
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oracle, supply chain leaders, cloud migration, supply chain management, operational efficiency best practices, it management, data management
    
Oracle
Published By: Sitecore     Published Date: Jun 28, 2016
Consider this: 82% of customers stopped doing business with brands due to a bad experience, and 79% of customers tell others about their bad experience. Clearly, it’s time to stop talking about customer centricity and do something about it. Listen to this webinar, presented by Brian Solis, globally recognized as one of the most prominent thought leaders in business innovation, and Scott Anderson, CMO, Sitecore, to hear what businesses need to do to create exceptional customer experiences.
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Sitecore
Published By: Interactive Intelligence     Published Date: Nov 10, 2010
The demand for customer centricity is not only increasing it's becoming the driving principle behind any successful customer service strategy. Learn more about the recommended approach to customer centricity, from Marlon Machado, Product Manager, IBM and Brad Herrington, Sr. Manager, Solutions Marketing, Interactive Intelligence.
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interactive intelligence, ibm, customer service strategy, marketing segment, crm, cebp
    
Interactive Intelligence
Published By: Coveo     Published Date: Nov 13, 2013
This case study details how CA leverages its entire knowledge ecosystem, consisting of more than 70 different systems, to bring relevant content directly into the context of support agents and customers.
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enterprise search, advanced enterprise search, enterprise search solutions, customer service engagement, customer centricity
    
Coveo
Published By: IBM     Published Date: Dec 15, 2016
Register today to learn more about this exciting release, its new features, and how you can drive new value for your organization: - Improve customer centricity by engaging individuals at the right time with the right offers - Cut operating costs and reduce fraud by gaining real-time visibility and insights into transactions and business operations - Empower knowledge workers and leverage mobile technologies to create more engaging experiences
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ibm, middleware, operational decisions, odm advanced, enterprise applications
    
IBM
Published By: IBM     Published Date: Oct 19, 2017
In the digital economy, big IT budgets, lots of brick sand mortar and an established market presence are no longer at the foundation of a competitive advantage. What matters now is the agility and speed to ensure that customer centricity is supported as an overriding priority of business operations and decision making. Game-changing ideas are developing and competitive threats are emerging at a rapid and unpredictable pace. The resulting digital disruption is not just occurring at the margins or within isolated pockets of industry and commerce. It’s the new normal and its consequences are far reaching. The essential question for every organization in every sector is simply: Will we be the disruptor or will we allow ourselves to be the disrupted? Staying ahead requires adopting a combination of technology solutions. Key among them is a smart process and decision management system that infuses every process with intelligence in order to continuously raise the bar for customer centricity,
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IBM
Published By: IBM     Published Date: Oct 19, 2017
In the digital economy, big IT budgets, lots of brick sand mortar and an established market presence are no longer at the foundation of a competitive advantage. What matters now is the agility and speed to ensure that customer centricity is supported as an overriding priority of business operations and decision making. Game-changing ideas are developing and competitive threats are emerging at a rapid and unpredictable pace. The resulting digital disruption is not just occurring at the margins or within isolated pockets of industry and commerce. It’s the new normal and its consequences are far reaching. The essential question for every organization in every sector is simply: Will we be the disruptor or will we allow ourselves to be the disrupted? Staying ahead requires adopting a combination of technology solutions. Key among them is a smart process and decision management system that infuses every process with intelligence in order to continuously raise the bar for customer centrici
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IBM
Published By: Bazaarvoice     Published Date: Jul 12, 2011
Learn what's next in social from thought leaders like Clay Shirky, Jeremiah Owyang, and Facebook's Dan Rose and brands like P&G and Best Buy.
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bazaarvoice, social commerce trends, social media, customer centricity, digital democracy, consumer insights, input, business impact, thought leaders
    
Bazaarvoice
Published By: Bazaarvoice     Published Date: Jul 12, 2011
Thought leader Shel Israel shares ways to integrate customer intelligence into your business.
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bazaarvoice, customer intelligence, customer insights, customer centricity, shel israel, customer feedback, thought leader
    
Bazaarvoice
Published By: Lenovo and Intel®     Published Date: Nov 03, 2017
Internet of Things. Cloud. Augmented reality. Virtual reality. Technologies like these are changing the face of all industries, across manufacturing, financial services, healthcare, education, agriculture, logistics, and more. These transformative technologies define new paradigms of business productivity, customer centricity, and quality & compliance management. This infographic features the opportunities these technologies can o er as they begin incorporating them into their business models. Download the infographic now.
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Lenovo and Intel®
Published By: Bazaarvoice     Published Date: Dec 08, 2011
Leading thinkers in marketing, social, digital, and future business gathered in October with over 500 industry peers at Social Commerce Summit Europe. Discover the predictions and advice they shared in this free report: Social Commerce Trends Report Europe 2012.
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social, social commerce, customer centricity, customer intelligence
    
Bazaarvoice
Published By: Gleanster Research     Published Date: Feb 20, 2014
Top Performers are justifying CRM investments as a means of improving customer centricity through improved use of customer data. SMBs are realizing fragmented customer data that gives them an incomplete and often self-contradicting view into not only customer desires, but the SMBs internal operations.
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Gleanster Research
Published By: Informatica     Published Date: Apr 08, 2011
If you're looking to bridge the information silos that exist across lines of business, divisions, departments or regions, this online guide, 5 Questions Companies Must Tackle to Attract & Retain Customers, is for you.
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crm, customer care, customer retention, customer service, customer centricity solution, informatica, core value, ray wang, jean bliss, competitive advantage
    
Informatica
Published By: IBM     Published Date: Feb 08, 2008
Marketing executives, face a constant stream of business pressure. At the same time, customer expectations are increasing and customer satisfaction is becoming increasingly difficult  This report provides a blueprint of what best-in-class CMO's (Chief Marketing Officers) do differently to improve marketing effectiveness through marketing automation.
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marketing roi, customer satisfaction, return on marketing investment (romi), chief marketing officer or cmo, customer centricity, customer behavior, multi-channel marketing, marketing strategy, marketing analytics, ibm
    
IBM
Published By: SAS     Published Date: Apr 20, 2017
Enterprises routinely claim to be focused on the customer experience, yet few really keep that promise. What’s in the way? Fragmentation and complexity in both customer data and customer-facing processes. IIA spoke with Wilson Raj, Global Director of Customer Intelligence, and Jonathan Moran, Customer Intelligence Product Marketing at SAS Institute Inc. about how organizations can leverage technology platforms and analytics to become more completely and genuinely customer-centric – making connections in the right way, at the right time, and on the right device.
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SAS
Published By: Customer Insight Group     Published Date: Oct 18, 2010
Customer-centricity entails a company understanding individual customers needs and improving the customer experience there by creating sustainable and profitable customer relationships impermeable by competitors.
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customer insight group, customer centricity, customer relationships, profitability, loyalty, fiscal growth.
    
Customer Insight Group
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