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Published By: Oracle Social Cloud     Published Date: Jan 14, 2015
Social media allows consumers to be empowered in a brand new way, forcing organizations to change the way they traditionally do business. With unprecedented access to unstructured and structured data, companies have more information about the customerís entire lifecycle than ever before.
Tags : 
customer experience, chief digital officer, digital, social marketing, social intelligence, cmo, oracle, research, cio, marketing and it collaboration, crm, social business, socially enabled enterprise, cpg, travel, healthcare, financial services, marketing cloud
    
Oracle Social Cloud
Published By: Oracle Social Cloud     Published Date: Jan 14, 2015
The way companies listen and react to customers through social channels is crucial for businesses today. Social data is raw, real, uniquely insightful and the most authentic representative that marketers have seen in many years. Companies have the opportunity to take rich data and truly learn, understand and engage customers better than they ever have before. Hear how companies like General Motors are using Social Command Centers to improve their customer experience interactions and drive product innovations.
Tags : 
command center, social listening, influencers, digital, social marketing, social intelligence, cmo, oracle, research, social business, social monitoring, customer service, social roi, cio, cpg, retail, marketing cloud, data
    
Oracle Social Cloud
Published By: Infosys     Published Date: May 21, 2018
In HR, working purely on instinct is dangerous. HR Professionals are highly skilled, and their experienced opinion is extremely valuable when it comes to selecting candidates, assessing performance, and all the other important aspects of this function. But can you rely on their instinct alone? This was the big question that our client, a large CPG company was facing. When we realized this was the problem, the solution was obvious. Not necessarily easy, but obvious. There was plenty of data, but it wasn't being used to improve HR decision making. We designed an analytics solution that would improve HR Decision making. We designed an analytics solution that would improve the efficiency of data gathering, to make the HR function more effective. We then proposed an additional layer, which would use artificial intelligence (AI) to improve HR Decision-making further.
Tags : 
company, employee
    
Infosys
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