business goals

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Published By: IBM     Published Date: Dec 03, 2015
This white paper examines the business challenges and risks that IT dependence can present and why traditional approaches to IT risk management have become inadequate.
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ibm, information technology, strategy, business goals, risk management, it management, business technology
    
IBM
Published By: Optify     Published Date: Aug 03, 2012
Learn how to maximize traffic and leads from your SEO efforts by choosing strategic keywords that align with your business goals and target audiences.
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b2b, optify, seo, search engine optimization, lead generation, inbound marketing
    
Optify
Published By: Oracle Social Cloud     Published Date: Jan 14, 2015
When it comes to social media marketing, there is perhaps no other topic that is discussed more than determining and reporting return on investment, or ROI. This white paper sets out to make the case that ROI determination can be approached in a unified, structured and straightforward way. It also lays out a framework for expanding the definition of ROI and increasing organizational maturity for measurement and monetization. Finally, it dispels some of the myths around ROI and seeks to show the relationship between social KPIs organizations may be collecting today and how to align them with broader organizational and business-oriented goals and objectives.
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social roi, facebook, social listening, social marketing, customer experience, digital, cmo, social business, socially enabled enterprise, marketing cloud, crm, data
    
Oracle Social Cloud
Published By: Tripwire     Published Date: Jul 05, 2007
Discover how high-performing IT organizations are able to create a culture that supports and uses change management to their advantage, facilitating enterprise business goals.
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cmdb, configuration management, auditing, risk management, audit, risk audit, risk control, configuration control, compliance, tripwire, it management
    
Tripwire
Published By: IBM     Published Date: Apr 13, 2015
IDC Retail Insights defines omni-channel merchandise optimization as the set of technologies, data assets, skills, processes, and management intent required to develop and maintain sets of targeted and localized offers that best satisfy important business objectives. These goals include customer satisfaction, customer lifetime value, and category, channel, and corporate performance. By "offers," IDC Retail Insights means the broad set of attributes that characterize assortments, products, services, prices, utility, and convenience that match customers' buying criteria and shopping behaviors. Targeted and localized offers present a compelling "choice set" that satisfies and delights consumers. Download this white paper to read the questions posed by IBM to Greg Girard, program director of Omni-Channel Analytics Strategies at IDC Retail Insights, on behalf of IBM's customers.
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omni-channel merchandise, ibm, targeted offers, localized offers, customer satisfaction, corporate performance
    
IBM
Published By: IBM     Published Date: Sep 16, 2014
To compete in today’s rapidly changing business environment, organizations need to capture, analyze and act on information rapidly. If they can quickly identify trends, discover patterns and generate new insights, they can address a wide array of strategic and operational goals—from increasing customer loyalty and creating targeted marketing offers to enhancing operational efficiency and reducing risk. In their report, Business Value of Big Data on Power Systems, NC State University talks about unlocking the business value of big data, and how IBM Power Systems can deliver the foundation for organizations to bring insight to the point of impact faster.
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big data, targeted marketing offers, ibm power systems, structured data, data management
    
IBM
Published By: IBM MaaS360     Published Date: Jul 09, 2015
To maximize mobility, a nuanced strategy is the order of the day. For mobility’s transformative potential to be realized, IT needs to become a business partner that understands business drivers and then devises the technology roadmap to support everyone’s goals. Read this paper to learn more about mobility management.
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enterprise mobility management, technology roadmap, mobile devices, networking, security, it management, wireless
    
IBM MaaS360
Published By: IBM     Published Date: Oct 06, 2015
This white paper examines the business challenges and risks that IT dependence can present and why traditional approaches to IT risk management have become inadequate.
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ibm, it dependence, managing it risk, ibm solutions, security, it management, business technology
    
IBM
Published By: IBM     Published Date: Apr 03, 2017
Businesses today certainly do not suffer from a lack of data. Every day, they capture and consume massive amounts of information that they use to make strategic and tactical decisions. Yet organizations often lack two critical capabilities when it comes to making the right decisions for the business: the ability to make accurate predictions about the future, and to then use those predicted insights in conjunction with organizational goals to identify the best possible actions they should take. The combination of predictive analytics and decision optimization provides organizations with the ability to turn insight into action. Predictive analytics offers insights into likely scenarios by analyzing trends, patterns and relationships in data. Decision optimization prescribes best-action recommendations given an organization’s business goals and business dynamics, taking into account any tradeoffs or consequences associated with those actions.
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predictive analytics, analytics, data analytics, financial marketing, market analytics, data resources, data optimization
    
IBM
Published By: Optify     Published Date: Aug 13, 2012
Learn how to maximize traffic and leads from your SEO efforts by choosing strategic keywords that align with your business goals and target audiences.
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b2b marketing, keywords, seo, search engine marketing, keyword diversity, optify, inbound marketing
    
Optify
Published By: VMS     Published Date: Jul 31, 2009
One of the big challenges with massive PR initiatives is the difficulty in measuring the outcomes as it pertains to your brand and business objectives set. Read this guide for a five step process that will help you determine the impact of your PR initiatives and compare it to the organizational goals they were aimed to accomplish.
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awareness, preferences, share, share of discussion, brand equity, cgm/wom, goals, economy, measurement strategies, budget, pr objective, objective, smart media, share, radio monitoring, proof of performance, realtime monitoring, artificial intelligence, human analysis, opportunities to see
    
VMS
Published By: Pure Visibility, Inc.     Published Date: Sep 08, 2008
For marketing managers and business owners, understanding how Online marketing and your Web presence impact the bottom line is critical. Even more important, setting specific goals around the attraction and conversation of Web traffic is a strategic means of aligning online activities with offline marketing in a way that puts the business goals in the front and center of your marketing efforts.
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google analytics, pure visibility, goal funnel, conversion, conversion funnel, tools, marketing analytics, goal, tracking, analysis
    
Pure Visibility, Inc.
Published By: Cornerstone OnDemand     Published Date: Feb 07, 2017
Are your employees truly connected to—and engaged with—your business? In a perfect world, every employee is committed to your organization’s goals, is ready to go above and beyond in daily activities, and actively collaborates with other team members. Yet when it comes to employee engagement, there’s a big gap between perfect world scenarios—and the reality.
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Cornerstone OnDemand
Published By: Rackspace     Published Date: Jan 15, 2015
Whether you’re looking to move over an entire IT function like e-mail, or simply to provision more storage or processing, a successful outsourcing project requires a cohesive strategy with clearly defined business problems, goals, stakeholders and processes. This white paper outlines 12 critical success factors to consider when developing such a strategy.
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rackspace, outsourcing, outsource project, storage, managed hosting, cloud computing
    
Rackspace
Published By: OutSystems     Published Date: Jul 15, 2014
5 major obstacles threaten to derail achievement of strategic business goals and revenue growth.
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outsystems, applications, strategic business, innovation, app development, it management, data management
    
OutSystems
Published By: IBM     Published Date: Oct 10, 2013
To better understand the value that firms are deriving from Unified Communications (UC), the status of its adoption, and the barriers to full implementation, IBM engaged Forrester Consulting to survey network and telecom buyers and reflect upon existing research. Data from this survey, combined with existing research and insights, yields a picture of UC deployment and decision-making in enterprises.
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mobility, business outcomes, unified communications, business communications, ibm, uc deployment, enterprises, research and insight, decision-making, forrester consulting, understanding value, business values, firm goals, telecom buyers, implementation, valued data, wireless, telecom, data center
    
IBM
Published By: IBM     Published Date: Jan 02, 2014
Many organizations and agencies would like to improve their debt collection. They are aware that advanced analytics can help them optimize collections to drive down company debt and collection expenditures. However, they perceive that advanced analytics requires massive infrastructure changes, expensive software licenses, analytics expertise, long lead times and major upfront capital expenses.
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ibm, analytic answers, prioritized collections, collection agencies, debt collection, constrained budgets, constrained resources, the cloud, analytics technology, predictive and prescriptive, effective collection, up-to-date insights, trends and patterns, capital expenses, operational changes, data-driven, visual trends, potential opportunities, potential threats, business goals
    
IBM
Published By: Kapost     Published Date: Jan 16, 2014
How can you, the modern marketer, create an efficient business process that facilitates content marketing and achieves your specific goals? The answer: by planning strategic marketing campaigns, establishing streamlined processes, and organizing your team to execute initiatives in a more aligned and productive way. Bridging the content gaps in your organization helps you coordinate the efforts of your teams, but also enables you to create superior customer engagements because you’re presenting a more united front to those who consume your content. This eBook will show you how to do just that. It will describe how to execute a cohesive plan aligned with your company’s goals, organize your campaigns, and coordinate content distribution across departments and stages of the funnel.
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content marketing, content strategy, content management, content planning, content distribution, marketing campaigns, marketing campaign management, content marketing platform, content marketing software, editorial strategy, marketing campaign planning, content marketing best practices, content marketing companies, editorial content, content marketing workflow
    
Kapost
Published By: Epicor     Published Date: Jun 30, 2014
Manufacturers that address the fundamental requirements know that “Top-to-Shop” isn’t an urban legend anymore. Those that have eliminated the disconnect between the shop floor and the top floor have succeeded in enhancing the extended supply chain. More importantly, their executive leadership consistently achieves business goals—with the help of those on the line and in plant, operations and management.
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epicor, manufacturing, operations, cost cutting, machinery, labor, contract manufacturing, enterprise applications
    
Epicor
Published By: Clicktale     Published Date: Oct 27, 2015
Forms can make or break your business goals. How do yours stack up? In our newest e-book, How Forms Can Confuse, Confound and Chase Your Customers Away, we take a look at some common form pitfalls. Check it out!
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conversion optmization, forms optimization, website optimization, web forms, website analytics, website engagement, user experience, user interface, digital customer experience, user engagement, a/b testing, customer experience, form optimization, checkouts, data insights, analytics software, enterprise
    
Clicktale
Published By: IBM     Published Date: Jul 09, 2014
Research shows that today’s business goals are centered on reducing costs, strengthening customer relationships and improving financial management. The biggest challenges to achieving these goals are lack of skills and investment funds, and inadequate linkages between the IT environment and how business processes are managed. Read this analyst report to see why enterprises are turning to managed services to help overcome these challenges so that they can optimize the value of their IT investments and achieve their corporate objectives.
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ibm, managed services, it investments, data center, it infrastructure, managed services provider
    
IBM
Published By: Cornerstone OnDemand     Published Date: Feb 05, 2018
31 percent of millennials reported that they would leave their current position due to lack of learning opportunities. Younger generations are expecting more out of their work experience, which is making it harder to attract and retain top talent. We’re in the middle of a new era in terms of the way employees work and learn. Bottom line? Learning content is one of the most significant investments when it comes to employee experience and it’s time for your company to step up to the plate. Download our quick-guide on “4 reasons you should invest in a learning content strategy.” You’ll learn how it can change the way your company: • attracts top talent • onboards and attracts top talent • retain hard-won talent • achieve your business goals Get your copy today.
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performance management, performance, performance appraisal, employee engagement, goals, reviews, learning management system, performance management software, 360 degree feedback, workforce development, talent management, performance management software
    
Cornerstone OnDemand
Published By: Cornerstone OnDemand     Published Date: Oct 02, 2018
"Retaining a high-performing workforce requires closing the skills gap and developing each employee, from hire to retire. Realise the benefits of better performance and higher productivity with these 5 strategies for creating an effective learning strategy: • Connect Employee Development with Learning • Align Learning with Business Goals • Deliver Learning with Expert Content • Train to your Audience • Track Completion & Certifications Download the brief now to learn more about these 5 strategies and the results you could achieve by implementing these strategies today!"
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Cornerstone OnDemand
Published By: Cisco     Published Date: Jan 05, 2016
As software continues to ‘eat the world’ in today’s app economy, companies need to adapt to changing business models, globalization, and increasing regulatory compliance. Under pressure to support strategic business objectives, IT is rapidly embracing cloud technologies. Cloud adoption has steadily gained acceptance because it promises to help you achieve your business goals faster, more efficiently, and more cost effectively. Cisco Metapod™ is an excellent solution to some of your organization’s biggest business and technology challenges. This infrastructure-as-a-service (IaaS) offer delivers a reliable and programmable infrastructure for your application development and operation teams while providing a public cloud experience behind your firewall, on your premises, and with full remote management.
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Cisco
Published By: Cisco     Published Date: Apr 15, 2016
As software continues to ‘eat the world’ in today’s app economy, companies need to adapt to changing business models, globalization, and increasing regulatory compliance. Under pressure to support strategic business objectives, IT is rapidly embracing cloud technologies. Cloud adoption has steadily gained acceptance because it promises to help you achieve your business goals faster, more efficiently, and more cost effectively. Cisco Metapod™ is an excellent solution to some of your organization’s biggest business and technology challenges. This infrastructure-as-a-service (IaaS) offer delivers a reliable and programmable infrastructure for your application development and operation teams while providing a public cloud experience behind your firewall, on your premises, and with full remote management.
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cloud management, cloud services, cloud management, it infrastructure, cloud application
    
Cisco
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