b2b

Results 276 - 300 of 578Sort Results By: Published Date | Title | Company Name
Published By: IBM     Published Date: Jun 08, 2017
The healthcare payer ecosystem in the United States has changed dramatically over the last decade and is expected to evolve at an even faster pace over the next few years. Many world-class companies involved in healthcare payment processing are finding themselves constrained by their existing information technology infrastructure. The silos that they built around business-to-business (B2B) processing are constraining them, making it difficult to achieve governmental mandates and (more importantly) increase processing efficiency and competitive advantage. Gone are the days of a small set of data following static and simple standards traded between a limited set of organizations. Gone are the days where the rules for when data is valid versus invalid can expressed in a paragraph or two. Gone are the days when information about a healthcare payment was almost entirely about the "who," "when," and "how much."
Tags : 
hipaa, healthcare, b2b, organizational strategy, affordable care
    
IBM
Published By: IBM     Published Date: Jun 08, 2017
Digital transformation initiatives and the need for innovation are causing enterprises to rethink their IT landscapes including business-to-business (B2B) integration. Modern B2B integration is critical for enabling enterprises to achieve goals like increasing revenue, speeding up time to market, and improving efficiencies because these outcomes are dependent on having a successful business network. B2B practitioners have two goals — enable critical business initiatives and control costs — and cloud-based B2B services have been successful in helping enterprises achieve both goals. IDC interviewed eight IBM clients to understand how their use of IBM Sterling B2B Integration Services, part of the IBM B2B Cloud Services portfolio, has impacted their operations and businesses. These organizations reported achieving strong value with IBM Sterling B2B Integration Services, and IDC projects that their investment will yield an average three-year return on investment (ROI) of 308%, or more th
Tags : 
digital transformation, b2b integration, idc, ibm
    
IBM
Published By: IBM     Published Date: Jul 02, 2018
Far from being a soft issue, trust underpins the management of your digital business and digital ecosystems. This report highlights how trust is fundamental to your digital transformation. It focuses on the role of trust in the B2B context and analyzes the key technologies, processes, and operational values that CIOs and their teams must use to build and maintain trusted ecosystem partnerships
Tags : 
    
IBM
Published By: IBM ILOG.     Published Date: Jul 14, 2009
Increase success at point-of-contact with more frequent and focused cross-sell and upsell improve customer and partner satisfaction with better service and support. Increase revenue, profitability and wallet-share through greater acceptance. Improve auditability with consolidation of siloed and divisional approaches. Learn more today!
Tags : 
ibm, ilog brms, objective, organization, automate, experience, interaction, companys best sales customer service, purchasing, customers, solution, application, support, profitablity, enterprise applications
    
IBM ILOG.
Published By: iDirect     Published Date: Jan 29, 2007
Many people may not be aware of SEO’s usefulness is in business to business marketing or what a valuable marketing tool SEO can be in general.  Learn more about why B2B companies can benefit from using SEO as a key marketing tool.
Tags : 
search marketing, search engine marketing, search engine optimization, seo firms, seo firm, seo, outsource, outsourcing
    
iDirect
Published By: Ifbyphone, Inc.     Published Date: Jan 16, 2013
For many B2B marketers, IVR (interactive voice response) is now an integral piece of their campaigns. How are they using inbound and outbound IVR to generate and qualify phone leads? Would IVR help your lead gen efforts? Find out in this white paper.
Tags : 
ivr, interactive voice response, b2b marketing, lead generation, lead scoring, lead qualifying, lead nurturing, scoring phone leads, inbound ivr, outbound ivr, sales calls, marketing automation, customer calls, voice broadcasts
    
Ifbyphone, Inc.
Published By: Ignitium - Direct     Published Date: Aug 10, 2018
Read to discover: Why ABM is important for B2B marketers and how ABM analytics differ The most important metrics that you must track in B2B marketing 5 steps to build an ABM analytics foundation Why account journeys are better than lead funnels for ABM The pros and cons of 7 attribution models for B2B marketing
Tags : 
    
Ignitium - Direct
Published By: IHS GlobalSpec     Published Date: Jul 09, 2014
Industrial customers use content to research and make purchasing decisions. Are you giving them the info they need? Developed by IHS GlobalSpec, this white paper explains the growing importance of using content to attract, acquire and engage engineers and technical professionals. Content marketing positions your company as an expert, builds trust and introduces new products and services to a wider audience via webinars, technical articles, social media and more. Find out which content appeals most to technical professionals. Learn how to provide information that fulfills their needs at specific points in the buying cycle. And see examples of how and where industrial suppliers effectively use content marketing to deliver information that can help turn shoppers into buyers. Content Marketing for Industrial Marketers also explores the challenges of producing enough of the right content, repurposing it across multiple channels and budgeting for it. Plus, it provides the steps to start dev
Tags : 
ihs globalspec, influence buying decisions, content marketing, purchasing decision makers, content marketing strategy, building brand awareness, content marketing vehicles, engagement opportunities, user-generated content, improve engagement, engaging content, social media engagement, re-using content, b2b content marketing, content assets, content marketing budgets, curating information, content marketing measurement, industrial marketers
    
IHS GlobalSpec
Published By: Influitive     Published Date: Nov 04, 2015
Create B2B customer relationships that last a lifetime -- and deliver topline value
Tags : 
advocate marketing, influitive, b2b, strategy, crm, forrester research, business technology
    
Influitive
Published By: Influitive     Published Date: Nov 04, 2015
A how-to guide for taking your customer referral program from desperate and awkward to downright irresistible.
Tags : 
customer referral, influitive, leads, b2b, referrals, advocate marketing, business technology
    
Influitive
Published By: Influitive     Published Date: Nov 04, 2015
Most B2B companies say the customer experience is a priority, but their teams are not prepared or coordinated enough to make this a reality.
Tags : 
b2b, influitive, customer experience, advocacy marketing, marketing, business technology
    
Influitive
Published By: Inovis     Published Date: Aug 06, 2007
This white paper provides an overview of the growing opportunities for EDI managers and coordinators. It highlights how their role can change from being responsible for implementation of technologies for operational activities to being infrastructure leaders. It shows how they can deliver increased efficiencies and velocity for value chain automation, which increases visibility, control and agility for a business.
Tags : 
edi, electronic data interchange, electronic data, inovis, supply chain, manufacturing, productivity, infrastructure, bpm, bpa, business process, roi, spend management, cost control, xml, data management
    
Inovis
Published By: Inovis     Published Date: Aug 21, 2007
Business Community Management is a strategic vision that creates a comprehensive view of the supply chain by integrating the technology, business processes and communication of the entire business community to facilitate end-to-end supply chain visibility. This white paper will examine the current state of B2B communication; detail the steps needed to mitigate the challenges created by B2B; and more.
Tags : 
vendor management, supplier, suppliers, supplier relationship management, inovis, supply chain, supply chain management, scm, communication
    
Inovis
Published By: InsideView     Published Date: Apr 27, 2015
This guide is written to show sales teams how to increase their productivity when powered by InsideView.
Tags : 
b2b, responsive buyers, wealth of information, prospects, traditional data, social media
    
InsideView
Published By: InsideView     Published Date: Apr 27, 2015
Advances in automation increase visibility and accountability surrounding lead-to-revenue processes. Despite this, tensions between marketing and sales persist concerning the quality of support that marketing brings to the revenue-production equation. To progress from open hostilities to collaborative détente, CMOs will need to reimagine sales enablement programs and strategy around the journey that spans the customer’s lifetime. This means creating a more interdependent relationship with sales that puts the customer at the center of the conversations that marketing and sales create, talks more about the problems and issues that buyers face, and aligns lead-to-revenue planning and processes around outcome-focused goals.
Tags : 
b2b, lead-to-revenue processes, customer success management, marketing-led communication, buyer's context
    
InsideView
Published By: InsideView     Published Date: Apr 28, 2015
This report is for any B2B marketers who must power up their L2RM processes to achieve new customer acquisition, current customer growth, and overall revenue growth goals. This is an update of a previously published report; Forrester reviews and updates it periodically for continued relevance and accuracy; we revised this edition to factor in new ideas and data.
Tags : 
revenue growth, acceleration strategy, b2b marketers, operation processes, lead-to-revenue management, new customer acquisition, customer growth, enterprise applications
    
InsideView
Published By: InsideView     Published Date: Aug 17, 2015
Creating alignment between sales and marketing can be a challenge—competing priorities, differing success measures, and even separate terminology. We had the pleasure of hosting Forrester’s Laura Ramos, Vice President and Principal Analyst Serving B2B Marketing Professionals. Laura charted the path to successful sales and marketing alignment and share critical steps to strengthen the partnership and increase revenue success. You will learn how sales and marketing can: · Make revenue generation more efficient and predictable. · Move from a relationship of open hostility to one of smooth collaboration—ultimately becoming high-performance partners. · Work together to create lifelong customer engagement—the lifeblood of every successful company.
Tags : 
    
InsideView
Published By: Invoca     Published Date: Jan 21, 2014
In the rush to digital, B2B marketers have ignored a crucial element that salespeople and buyers need: direct human interaction. Sales teams know that calls close customers, and 97% of B2B technology buyers want direct interactions with the provider during the research and purchase process. So why have we left voice conversations behind? In order to get more sales qualified leads and master marketing automation in a multichannel world, we need to bring back human engagement. Join Invoca and guest Forrester Analyst Lori Wizdo as they examine:
Tags : 
b2b marketing automation, marketing automation, customer lifecycle, b2b buyers, b2b technology buyers, inbound calls
    
Invoca
Published By: Ipswitch     Published Date: May 02, 2014
With fewer resources and an increasing volume and size of file transfers each year, moving files in the extended enterprise has never seemed more complex. In this whitepaper, you’ll learn how to tackle the challenge of higher costs, increasing volume and size of file transfers, and fewer resources with one mature, managed file transfer process.
Tags : 
ftp client, ftp server, sftp client, ftp software, large file transfer, secure email service, ftp program, sftp server, secure file transfer    , ftp download, file transfer software, managed file transfer, enterprise application integration, ftp server software, workflow automation, b2b integration, enterprise file transfer, data transfer software, download ftp server, cloud file transfer
    
Ipswitch
Published By: Ipswitch     Published Date: May 15, 2014
In this free on demand webinar, you’ll get a first-hand look at how leading companies leverage Managed File Transfer to improve security, reduce risk and relieve pressure on their IT departments.
Tags : 
ftp client, ftp server, sftp client, ftp software, large file transfer, secure email service, ftp program, sftp server, secure file transfer    , ftp download, file transfer software, managed file transfer, enterprise application integration, ftp server software, workflow automation, b2b integration, enterprise file transfer, data transfer software, download ftp server, cloud file transfer
    
Ipswitch
Published By: Jigsaw     Published Date: Mar 15, 2010
One of the great myths in marketing & sales is that generating lots of 'leads' or 'awareness' for a product automatically translates into lots of new business. But quantity does not equal quality. The truth is this: if you don't have a clear denition of who your ideal customer is, why they buy, the language and stories that are meaningful to them, and where they live, you won't find them. Use this worksheet to help.
Tags : 
jigsaw, gen, demand generation, awareness, leads, support, sales, targetingb2b
    
Jigsaw
Published By: Jigsaw     Published Date: Nov 17, 2010
This white paper will discuss how business owners and salespeople can source the freshest business data and what to look for when choosing a business data provider.
Tags : 
jigsaw, gen, demand generation, awareness, leads, support, sales, targetingb2b, b2b, leads, data leads
    
Jigsaw
Published By: Jigsaw     Published Date: Apr 07, 2011
Do you feel like you are rolling the dice every time you buy a new prospect list? How do you know that the money you spend on a new list is a good investment or not?
Tags : 
jigsaw, gen, business data, awareness, leads, sales, targeting b2b, b2b, leads, data leads, quality data
    
Jigsaw
Published By: Jigsaw     Published Date: Apr 12, 2011
This paper will discuss how to judge the quality of your business data and define the characteristics of your target customer and review how to craft marketing messages that resonate with your target customer.
Tags : 
quality business data, jigsaw, marketing campaign, sales, lead data, lead generation, roi, b2b lead
    
Jigsaw
Published By: Jigsaw     Published Date: Apr 12, 2011
This white paper will discuss how business owners and salespeople can source the freshest business data and what to look for when choosing a business data provider.
Tags : 
jigsaw, gen, demand generation, awareness, leads, support, sales, targetingb2b, b2b, leads, data leads
    
Jigsaw
Start   Previous    5 6 7 8 9 10 11 12 13 14 15 16 17 18 19    Next    End
Search Research Library      

Add Research

Get your company's research in the hands of targeted business professionals.

“I am the Inspector Morse of IT journalism. I haven't a clue. D'oh” - Mike Magee