> Research Library > Sprinklr > 5 Ways To Unearth More Value From Social Listening

5 Ways To Unearth More Value From Social Listening

White Paper Published By: Sprinklr
Published:  Nov 22, 2016
Type:  White Paper
Length:  15 pages

Social listening has grown...a lot. Today, listening technology provides brands with the power to reach consumers via the digital platforms where they research, make, and discuss their purchasing decisions. Accordingly, businesses can—and increasingly, must—use listening to inform strategies across their entire organization.
In this guide, you’ll learn how social listening can help you:
- Understand How Your Customers Really Feel
- Deliver More Personalized Customer Care
- Identify New Sales Opportunities
- Drive Innovation Across the Enterprise
- Protect Your Brand from a Range of Modern Threats

Tags : 
social listening, value, consumers, purchasing decisions, listening technology, listening, tools, whitepaper

“I am the Inspector Morse of IT journalism. I haven't a clue. D'oh” - Mike Magee