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Live Help: The Power of Click to Call and Click to Chat

White Paper Published By: ATG, Inc.
ATG, Inc.
Published:  Oct 07, 2010
Type:  White Paper
Length:  10 pages

This paper explores the role that voice and chat play in an effective live help offering, and examines how the two technologies – when deployed in an integrated fashion – offer the most revenue and loyalty benefits for companies that are serious about maximizing the return on their online channel investments.

This paper also illustrates how starting with voice-based sales assistance, and adding chat once key learnings are uncovered, is proving to be a highly successful approach to delivering faster ROI and greater long-term success.



Tags : 
atg, voice chat, roi, online channel investment, voice-based sales assistance, e-commerce, customer satisfaction

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